01.09.2013 Views

Intelligent Transport Systems - Telenor

Intelligent Transport Systems - Telenor

Intelligent Transport Systems - Telenor

SHOW MORE
SHOW LESS

You also want an ePaper? Increase the reach of your titles

YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.

14<br />

may be fields where absolute control of larger<br />

chunks of the value creation is fine or even necessary<br />

for some initiative to get momentum, and<br />

fields where it is detrimental to some or all of<br />

the stakeholders.<br />

The rationale behind less control over the value<br />

creation system is not purely economical, but<br />

also political: According to prevailing normative<br />

regulation theory (Tirole & Laffont 1993), the<br />

price that the holder of any monopoly business<br />

should pay, is to provide it for society as a utility,<br />

i.e. free for all to build business upon.<br />

One of the most valuable growth initiatives a<br />

network operator can take is to initiate the creation<br />

and spread of services to increase traffic.<br />

If its value creation has the character of natural<br />

monopoly, the network operator should in the<br />

long run fight for being accepted as one, with<br />

the implications it has on margins and openness.<br />

Lesson from ICT Development<br />

Trends: ITS is Just Applications<br />

of What Happens Anyhow<br />

In retrospect, the integration of telecom and IT –<br />

coined “telematics” by the French – was in its<br />

infancy ten years back, and has since then developed<br />

enormously. Some main changes and<br />

lessons learned are set out below:<br />

• Costs for bit transport continue to fall due to<br />

technology development and capacity build<br />

out, and there are no ends to either development<br />

in sight. Pressure on widening the bottlenecks,<br />

i.e. mainly the access networks, is both<br />

a cause and a consequence.<br />

• Bottlenecks are widened or circumvented with<br />

technologies driving the industry towards<br />

commodity business models, vanishing business,<br />

and low margins (e.g. dark fiber, XDSL,<br />

WLAN, and “spontaneous networks”).<br />

• It has become rational to move services out of<br />

the networks: After a few decades of increasing<br />

intelligence embedded in the networks<br />

(the era of IN), the networks now become<br />

“stupid”, in the sense of them knowing next<br />

to nil of what applications they carry, for<br />

whom, and between where.<br />

• Mesh structured networks, through which the<br />

traffic flows – split in packets routed indepen-<br />

dently by decentralised decisions (packet<br />

switch the Internet way), replace the old trunk<br />

structure with its central control over reserved<br />

communication circuits (circuit switch the<br />

telco way).<br />

• With the descent of circuit switching and the<br />

arrival of abundant capacity, the historical justification<br />

and practicality of duration and distance<br />

as pricing parameters for network<br />

access, lose ground. What can be priced in a<br />

competitive network market is the (percieved)<br />

value of access to / use of the network, in<br />

terms of how much it contributes to the admission<br />

and attractiveness of specific services.<br />

Under a monopoly anything goes, as long as<br />

the regulator does not do its job; i.e. to enforce<br />

“cost plus a reasonable margin” pricing –<br />

whether achieved by competition or by ex<br />

ante provisions 2) .<br />

• The network concepts of telco business made<br />

service level guarantee technically and practically<br />

feasible (like PSTN, ISDN, XDSL, VPN,<br />

etc) – to the price of vertical integration and a<br />

high degree of monopoly.<br />

• This advantage is, however, increasingly<br />

unsustainable as QoS can be achieved in many<br />

ways, e.g. bandwidth affluence, in quality<br />

mechanisms outside the networks, and in network<br />

segregation – all mechanisms that<br />

restrain the role of the telco network operator<br />

and the traditional telco business model.<br />

Hence, as “stupid” and “empty” mesh networks<br />

take over, a classic within social economic<br />

theory – “the problem of the commons” 3) –<br />

seeks for new technological as well as regulatory<br />

foundations within tele- and datacom.<br />

• As applications are increasingly based on<br />

interaction between computers – with the<br />

network as a passive utility, computing gets<br />

increasingly dispersed and mobile. In other<br />

words: interacting IT subsystems are increasingly<br />

movable and moving, and hence dependent<br />

on communication between variable<br />

locations and over a variable distance, i.e.<br />

on some variety of radio communication.<br />

• Ever more of the activities of daily life (ADL)<br />

are ported to the digital networks. Which<br />

means more traffic, as well as demands for<br />

better functionalities at the network, platform<br />

2) The possible products involving telecom as input factor are unlimited in range, but their possibilities to carry involved telecom costs would vary<br />

enormously. Uniform pricing kills many growth opportunities, as willingness to pay for some product or service is not related to the cost to offer the<br />

service through the network, but to the attractivity of the end-user application it enables. In a network economy, i.e. marginal cost being nil, pricing<br />

the telecom input factor should reflect the end-user’s willingness to pay. It is good business as well as good regulatory practice to fill up the network,<br />

i.e. through service creation making ADL (Activities of Daily Life) ever more net based. It may also mean a different regulatory scheme, permitting<br />

differentiated pricing – even for basic services.<br />

3) I.e. how to maintain quality of services in a natural monopoly infrastructure owned by all, but supervised and maintained by no explicit control system.<br />

Telektronikk 1.2003

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!