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Global Steel Trade; Structural Problems and Future Solutions

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• Domestic dem<strong>and</strong> for hotrolled<br />

sheet dropped nearly<br />

77 percent between 1991<br />

<strong>and</strong> 1998 (Chart 3-14).<br />

• Production for sale of hotrolled<br />

sheet, after declining<br />

nearly 50 percent between<br />

1991 <strong>and</strong> 1993, increased to<br />

levels nearly on par with<br />

levels prior to the Soviet<br />

break. 143<br />

• In 1998, more than 80<br />

percent of Russian hotrolled<br />

sheet production was<br />

exported, the majority of it<br />

going to the United States.<br />

In 1998, the United States<br />

consumed 57 percent of<br />

Russia’s total production of<br />

hot-rolled products. 144<br />

Metric Tons (millions)<br />

5<br />

4<br />

U.S.<br />

3<br />

2<br />

Asia<br />

1<br />

0<br />

1996 1997 1998<br />

Source: Infomine.<br />

3-13. Russian Exports of Hot-Rolled Products to the U.S. <strong>and</strong> Asia<br />

The average unit value of these<br />

imports of carbon hot-rolled<br />

products was on average<br />

approximately 20 percent lower<br />

than the imports of any of the<br />

other major country suppliers.<br />

<strong>Steel</strong> experts have given several<br />

reasons for the low price<br />

received by Russian steel<br />

producers, including the<br />

following:<br />

• Poor quality.<br />

• Long lead times <strong>and</strong><br />

delivery time uncertainty.<br />

• Prepayment requirements.<br />

• Lack of downstream<br />

subsidiary outlets in other<br />

countries.<br />

• Reliance on Russian<br />

Metric Tons (millions)<br />

6<br />

5<br />

4<br />

3<br />

2<br />

1<br />

0<br />

1991 1993 1995 1997<br />

Source: WSD.<br />

Production<br />

App. Consumption<br />

Imports<br />

Exports<br />

3-14. Russian Production, Consumption, Imports, <strong>and</strong> Exports:<br />

Hot-Rolled Sheet<br />

middle-men <strong>and</strong> small trading companies rather than well-established major international trading<br />

companies.<br />

• The failure to produce upgraded products <strong>and</strong> limited product range.<br />

• The lack of technical assistance. 145<br />

Quality shortcomings included problems with packaging <strong>and</strong> transportation damage <strong>and</strong> unsuitableness<br />

for certain end uses (such as automobile manufacturing) because of failure to meet important surface<br />

quality requirements. 146 The major end users of Russian hot-rolled products have been U.S. pipe<br />

producers <strong>and</strong> other consumers who do not require products of greater strength or smoother <strong>and</strong> cleaner<br />

surfaces. 147<br />

Chapter 3: Behind the Crisis—Russia 61

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