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Global Steel Trade; Structural Problems and Future Solutions

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outstripped growth in domestic<br />

dem<strong>and</strong>. 23 The benefits of<br />

industry coordination, in turn,<br />

encouraged further capacity<br />

increases (see box). 24<br />

120<br />

110<br />

100<br />

Japan Domestic<br />

In effect, industry coordination<br />

removed the threat of<br />

bankruptcy that normally keeps<br />

capacity expansion in check.<br />

The end result was often the<br />

polar opposite of the stated<br />

policy of controlling production<br />

<strong>and</strong> capacity levels: while<br />

government-sponsored cartels<br />

were supposed to control <strong>and</strong><br />

even reduce capacity—via a<br />

reduction in production in the<br />

short term <strong>and</strong> scrapping of<br />

capacity in the long term—the<br />

market insulation that resulted<br />

90<br />

80<br />

70<br />

U.S. Imports: Japan<br />

60<br />

Jan 97 Mar May Jul Sep Nov Jan 98 Mar May Jul Sep Dec 98<br />

Sources: Japanese domestic price, Bank of Japan; U.S. imports from Japan price,<br />

ITC <strong>Trade</strong> Dataweb.<br />

3-22. Hot-Rolled Sheet Price Comparison: Japanese Domestic Price vs.<br />

Price of U.S. Imports from Japan (Price Index: January 1997=100)<br />

created a tendency toward capacity preservation <strong>and</strong> increases. Even as Japan continued its postwar growth<br />

in the 1980s, experts acknowledged more <strong>and</strong> more that the pitfalls of industry collaboration, including<br />

excess capacity, were becoming increasingly apparent. As noted by one observer in 1982:<br />

One result of the MITI policies was to increase an industry’s capacity beyond what would be<br />

prudent. And today, when the cushion of a cartel still exists, the reduction in total excess capacity<br />

will be slower than when no collusion is permitted. 25<br />

It is in this sense that coordination among producers has historically acted as a buffer against market<br />

fluctuations, which may in turn lead to a lack of market exit <strong>and</strong> capacity levels higher than would otherwise<br />

occur under more competitive conditions. Given the importance of maintaining capacity utilization in a high<br />

fixed-cost industry such as steel, this can put pressure on supply, particularly during market downturns.<br />

While such practices created distortions during Japan’s high-growth period, the real harm, both to Japan<br />

<strong>and</strong> to its trading partners, occurred because these practices appear to have become more or less permanent<br />

Cartels <strong>and</strong> Excess Capacity<br />

The historical relationship between government-sponsored cartels <strong>and</strong> capacity is explained by one<br />

observer, in a seminal paper on Japanese cartels in steel <strong>and</strong> other basic industries, as follows:<br />

If the largest firms were to grow rapidly by adopting new technology that was usually larger<br />

in scale than what it replaced, the firms had to produce more, often significantly more than<br />

before, to make optimum use of the new technology. The problem was that such an<br />

increase in productive capacity often tended to exceed the domestic dem<strong>and</strong> <strong>and</strong> increases<br />

in exports often did not occur swiftly enough. …If the rapidly growing firms were allowed to<br />

engage in temporary “cooperative actions” to fix prices or limit output, no potentially ruinous<br />

price-cutting competition would occur, threatening bankruptcies, <strong>and</strong> no loss in profits<br />

would result, reducing the internal reserve needed for the next round of capacity expansion<br />

enabling the firms to adopt even more advanced technology.<br />

Chapter 3: Behind the Crisis—Japan 71

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