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. . The<br />
. . . 'Walter<br />
SM N N E APOLIS<br />
gob Carr has left the Minnesota Amusement<br />
Co.. where he served as manager<br />
of the Lyric and later in tlie publicity<br />
department at the Maco office. The<br />
avenue won't be quite the same without<br />
him . Minneapolis Star devoted its<br />
"Metro-Poll." rated as one of the top newspaper<br />
polls in the country, to the moviegoing<br />
habits of Minneapolitans. The poll<br />
was broken dowii into numerous statistical<br />
subdivisions, most of which seemed to support<br />
the views of theatremen who closely<br />
observe their patrons. To wit: young people<br />
mot counting teenagers, who are not<br />
polled) are the most avid audience for<br />
awoifs \j^\x when<br />
WAHOO ii<br />
the<br />
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to increase business on your<br />
"off-nights".<br />
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ing or car capacity,<br />
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HOLLYWOOD AMUSEMENT CO.<br />
3750 Oakton St. Skokle, llllnoii<br />
movies, with a whopping 87 per cent of the<br />
respondents 21-29 years of age having seen<br />
at least one theatre motion picture in the<br />
last year. The over-all figure for adults<br />
was a surprising 58 per cent! Theatremen<br />
were undoubtedly also interested in the<br />
emphasis given the role of newspaper reviews<br />
and advertising in influencing moviegoing.<br />
Around the I'pper Midwest: Paul Tippler,<br />
formerly of Casanova, S.D.. has taken a<br />
new position with the Marcus circuit. He's<br />
now at LaBelle Theatre, Oconomowoc, Wis.<br />
Schwartwald has enrolled his<br />
Pine Outdoor theatre at Pine City, Minn.,<br />
with North Central Allied , . . Sunday<br />
church sei-vices have been resumed at the<br />
Star Dusk Drive-In at Eau Claire. 'Wis., by<br />
the Lake Street Methodist Church there,<br />
but without the Rev. M. O. Smith, who had<br />
conducted them for 11 years. Rev. Smith<br />
has been transferred to an Iowa parish<br />
where, perhaps, he will spread the gospel<br />
of drive-in services.<br />
The Skytopper. which Mandan, N. D..<br />
moviegoers attended last summer as the<br />
Sundown Drive-In, has reopened with a<br />
new name and a new look. The theatre,<br />
located on Highway 10 between Bismark<br />
and Mandan, now is being operated as the<br />
Starlite. Manager Bob Rosen said 200<br />
speakers have been added to the operation,<br />
a new boxoffice constructed, and additional<br />
equipment added to the snack bar.<br />
Four Capacity Films<br />
On Milwaukee Scene<br />
MILWAUKEE—Pour pictures were reported<br />
in the 300-grossing bracket: "The<br />
Sound of Music." "My Fair Lady," "Lord<br />
Jim" and "Operation Crossbow," while a<br />
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Distributed<br />
MIDLAND POPCORN<br />
COMPANY<br />
By<br />
67 Eighth Avenue N.E. Minneapolis, Minnesota<br />
Phone 333-0434 Area Code 612<br />