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Room for Savings: Optimizing Hotel Spend - Carlson

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Buyers should use the full range of best practices<br />

when negotiating with their top-spend properties,<br />

but not necessarily with hotels that are<br />

earmarked <strong>for</strong> “light” negotiations. According to<br />

the research, a significant proportion of<br />

companies are missing important savings<br />

opportunities by failing to use the best practices<br />

described in this section. For example, 18<br />

percent never leverage spend on hotel<br />

amenities, as shown in Figure 98.<br />

Figure 98: Some best practices are rarely implemented by companies in hotel negotiations<br />

Best practices used during hotel negotiations <strong>for</strong> better terms and conditions<br />

<strong>Room</strong> nights/spend with hotel last year<br />

72%<br />

26%<br />

1%<br />

1%<br />

Year-over-year rate comparison<br />

70%<br />

26%<br />

3% 1%<br />

Potential room nights/spend at the<br />

property/destination<br />

59%<br />

32%<br />

7%<br />

2%<br />

Competitor hotel rate benchmark<br />

42%<br />

41%<br />

16%<br />

1%<br />

Length and quality of relationship with hotel<br />

34%<br />

52%<br />

12%<br />

2%<br />

Company's track record in meeting<br />

previous commitments<br />

34%<br />

49%<br />

13%<br />

4%<br />

Other local market conditions<br />

34%<br />

40%<br />

22%<br />

4%<br />

Additional spend on amenities<br />

14%<br />

30%<br />

38%<br />

18%<br />

Under-utilized<br />

best practices<br />

Average length of stay<br />

Arrival pattern<br />

(day of week)<br />

11%<br />

8%<br />

25%<br />

41%<br />

41%<br />

35%<br />

26%<br />

13%<br />

Advance booking behavior<br />

7%<br />

22%<br />

50%<br />

21%<br />

Always Usually Occasionally Never<br />

Source: CWT Travel Management Institute<br />

Based on a survey of travel managers (97 responses)

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