Mapping the Great Beyond: Identifying Meaningful Networks in

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MAPPING THE GREAT BEYOND 49 collectively they require a strategic decision in terms of empowering staff to use their time in the most effective manner and providing them with appropriate resources. Figure 25. Conclusion This type of mapping has many applications; these techniques provide scholars with the potential to study in nearly real time how some initiatives are evolving at an early stage, and analyze how these developments influenced projects over time. Similarly the above examples demonstrate that effective knowledge management and data mapping through network analysis can be effective means of increasing impact and efficiency within the practice of Public Diplomacy through visualizing the available resources. If a Public Diplomacy quarterback is going to be of any use, that person will have to have a way of reading the field quickly; we all know what happens to a quarterback who can’t! Network mapping is one way to achieve the ability to visualize the available options.
50 MAPPING THE GREAT BEYOND Just as John Snow applied data mapping to meet one of the great challenges of his age, the spread of cholera, data mapping is a tool available to organizations focusing on engaging foreign audiences in meeting today’s challenges.
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