WORLDWIDE MARKET RESEARCH REPORT - CISE

EC/IST FP6 Project No 026920
Work Package: 6
Type of document: Report
Date: 20.12.2007
File name: OP_WP6_D37_V1.0.doc Version: 1.0
Title: Worldwide Market Research Report 148 / 356
place in the Polish cable league table with Multimedia Polska and ended with a total of
645,000 subscribers for its triple play offer.
Another company entering in the IPTV market is Nokia.
[E16] Nokia Siemens Network in fact, has signed a contract with Dialog telecom to deliver
and integrate an interactive TV and video-on-demand platform. The test installation was
rolled out in June and the commercial roll out is expected for end of 2007.
Nokia Siemens Networks will also supply the set-top boxes for the consumer homes to allow
the new multimedia services to be used.
The IPTV solution extends Dialog’s existing portfolio. Subscribers will thus be able to create
their own individual service package combining dedicated fixed-line telephony, internet
access and innovative fixed-line digital television (IPTV). Available features of the IPTV
solution will include TV Pause (pause and start of the TV program being watched) or Digital
VCR (which allows material to be recorded on-demand from a selected TV channel). In
addition, the Video Rental feature will allow subscribers to rent movies from a library of
several thousand movies.
“We are pleased that we will be deploying the IPTV Nokia Siemens Networks solution in
Poland, too. This is an important step to introduce new competitive services for the Polish
market”, says Thomas Werner, Head of the Business Line Applications, Nokia Siemens
Networks.
Croatia
The most important broadband provider in Croatia is T-Com. The ISP offers a lot of
“traditional” services and also some new and innovative service. As it regards IP-TV, T-Com
offers a wide television selection of over 65 channels (domestic and foreign stations) by the
mean of its MAXtv package.
[E17] With MAXtv, T-Com’s customers can order movies from their sofa, as there are over
1000 motion pictures available in the MAXtv VideoArchive. Using a simple interactive guide,
they surf through content that provides a complete overview of what's on offer, with
descriptions of shows, movies, and searches by keyword, genre, alphabetical order, etc.