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researResearch - Télécom Bretagne

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<strong>researResearch</strong><br />

130<br />

they are information needs or coordination<br />

needs.<br />

Uses and locations depend from the<br />

differentiation of business environments in the<br />

international context. But at the local level, we<br />

observe a different dependency based on a 3 step<br />

technical process “codification-informationcoordination”.<br />

Organization<br />

The organizational dimension of ICT uses was<br />

approached from two directions: one with<br />

respect to information systems (IS) and the other<br />

with respect to their imaginary dynamics.<br />

The IS projects were studied from two<br />

complementary angles, in two distinct research<br />

projects. The research first of all showed that the<br />

social capital of the various actors had an<br />

important impact on the details of how IS<br />

projects are carried out. A second study involved<br />

studying small and mid-sized businesses,<br />

particularly with respect to the Enterprise<br />

Resource Planning (ERP) software packages.<br />

Small businesses have certain unique<br />

characteristics because of their size that<br />

influence the architecture of their IS, compared<br />

to large corporations. A comparative analysis<br />

was made (between large corporations and small<br />

and mid-sized businesses) of the organizational<br />

risks and the expertise of the actors involved.<br />

ICT structures the organization around a technoeconomical<br />

model, but also brings out its<br />

imaginary dimension. It has become an<br />

important place for emotions to be shared:<br />

positive, as in general (lato sensu) projects, or<br />

negative, as with computer addiction. This was<br />

the subject of a special issue of the journal<br />

Gestion 2000, dedicated to ICT and Psyche ([1] de<br />

Swarte). The main idea is that ICT has become an<br />

important avenue for structuring the imaginary<br />

within the organization. According to a welltested<br />

trilogy of The Real-The Symbolic-The<br />

Imaginary, ICT, in addition to its communicative<br />

properties, has a symbolic dimension consisting<br />

of giving meaning to its uses. This theme was<br />

further developed in an article addressing the<br />

virtual-real pairing within the framework of a<br />

multimedia space for young people aged 15-25<br />

([2] de Swarte, in Gestion 2000), as much in its<br />

measurable and observable dimension as in its<br />

interpretation at the symbolic level.<br />

The junction between telecom uses and<br />

organizational theory, naturally complex, allows<br />

the UT project to study smaller companies or<br />

groups, thanks to the ICT "scanner".<br />

Evaluation<br />

We further developed our methodology for the<br />

evaluation of non-use, while at the same time<br />

studying the implication of businesses in the<br />

development of "freeware", independent of the<br />

large computer technology corporations.<br />

Previous work on "fishing and use" of ICT was<br />

published ([8] Boutet, chapter in Benedetto,<br />

Meyer, Chevallet). 2008 was a year of<br />

strengthening our methodology on the question<br />

of non-use, which was the subject of several<br />

conference presentations. Nothing within this<br />

domain is dichotomous, and the most<br />

stimulating research topics can be found in the<br />

heart of the user's habitus: the non-user<br />

constructs his or her practices just as much as<br />

the user constructs, deconstructs, and<br />

reconstructs his or hers. So the observation and<br />

determiners of this habitus count much more<br />

than can be measured, which could imply a<br />

"return" to more qualitative methods in the<br />

future. This method was also applied to the<br />

medico-social sector in the usage of ICT by<br />

handicapped or elderly people. In addition to<br />

adaptations of technical interfaces and adaptive<br />

services, the main sticking point for use remains<br />

the costs of these systems. So the main question<br />

becomes the following: Who is going to be<br />

responsible for financing these new systems, and<br />

under what economic model<br />

([7] Jullien et al., chapitre in L'argent, Université<br />

de Lille) explored the hypothesis that businesses<br />

get involved in freeware development<br />

communities because of their marketing position<br />

and the characteristics of their market. We tried<br />

to propose a typology of business models that<br />

would explain the differences in level of<br />

involvement in freeware development. We carried<br />

out an investigation of businesses in Frenchspeaking<br />

countries (France, Belgium and

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