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Delivering continuity of midwifery care to Queensland women

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• The project <strong>of</strong>ficer develops sessions <strong>to</strong> inform all staff about the model in conjunction<br />

with the education unit. Special attention should be given <strong>to</strong> au<strong>to</strong>nomy <strong>of</strong> the<br />

practitioners as well as the difference between shift work and ‘no fixed hours’ (annualised<br />

salary arrangements).<br />

• The senior executive sponsor will seek participation from interested midwives within the<br />

facility.<br />

• Opportunities <strong>to</strong> announce plans in the media can be considered by the project <strong>of</strong>ficer<br />

and executive staff (e.g. community forums or media events).<br />

• With support from the CEO and senior executive, the project <strong>of</strong>ficer establishes the<br />

steering committee <strong>to</strong> guide implementation and ongoing moni<strong>to</strong>ring for the new model.<br />

See sample terms <strong>of</strong> reference in Appendix 3.02. This should include (but is not limited<br />

<strong>to</strong>) internal and external stakeholders:<br />

– Aboriginal health worker/ clinician / consumer (all if possible)<br />

– Allied health staff<br />

– Australian College <strong>of</strong> Midwives (ACM)<br />

– Child health staff<br />

– Maternity-specific consumer representatives<br />

– District management<br />

– Executive sponsor<br />

– Finance <strong>of</strong>ficer<br />

– General Practitioner/s<br />

– Midwives interested in working on the new model<br />

– <strong>Queensland</strong> Nurses Union (QNU) (note: a letter <strong>of</strong> invitation should be sent <strong>to</strong> QNU<br />

State Secretary, so that appropriate representation can be provided and supported)<br />

– Senior <strong>midwifery</strong> and medical staff<br />

– University <strong>midwifery</strong> academic representation.<br />

• The role <strong>of</strong> the steering committee should include:<br />

– agreeing <strong>to</strong> the philosophy and vision <strong>of</strong> the model<br />

– setting the strategic direction for the service<br />

– reviewing work on the project—business case, model <strong>of</strong> <strong>care</strong>, mapping pathways<br />

– overseeing ongoing development <strong>of</strong> the model over time<br />

– overseeing clinical guideline development<br />

– involvement <strong>of</strong> consumers in a meaningful way throughout<br />

– nomination <strong>of</strong> key members <strong>to</strong> formulate and develop a local agreement relating <strong>to</strong> the<br />

terms and conditions <strong>of</strong> the midwives (if different from current arrangements)<br />

– setting, reviewing and moni<strong>to</strong>ring clinical Key Performance Indica<strong>to</strong>rs (KPIs) with<br />

reference <strong>to</strong> statewide requirements<br />

– moni<strong>to</strong>ring <strong>of</strong> activity, finance, human resources issues and outcomes<br />

– moni<strong>to</strong>ring quality and safety including clinical risk review, complaints, consumer<br />

feedback, workplace health and safety and audit.<br />

• The demographic fac<strong>to</strong>rs within the geographic/catchment area can be mapped, either<br />

in a working group or by the project <strong>of</strong>ficer, <strong>to</strong> assess past trends and future demand for<br />

maternity services. Identify where the current primary, secondary and tertiary services<br />

are provided. Assess current key outcomes which may align with the outcomes you would<br />

expect within <strong>midwifery</strong> model <strong>of</strong> <strong>care</strong> (e.g. normal birth rates and breastfeeding rates).<br />

Refer Homer et al. (2008, pp. 47-65).<br />

• A community forum or consumer working group will assist the project <strong>of</strong>ficer <strong>to</strong> assess the<br />

specific maternity <strong>care</strong> needs and preferences <strong>of</strong> local <strong>women</strong> and families. This forum<br />

does not need <strong>to</strong> address whether consumers want a <strong>midwifery</strong> model. Focus on <strong>women</strong><br />

who currently use local maternity services the least (e.g. <strong>women</strong> who travel elsewhere for<br />

<strong>care</strong>, <strong>women</strong> who attend fewest appointments).<br />

22<br />

<strong>Delivering</strong> <strong>continuity</strong> <strong>of</strong> <strong>midwifery</strong> <strong>care</strong> <strong>to</strong> <strong>Queensland</strong> <strong>women</strong>

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