measures should apply to all parties – teaching staff, workplace instructors and students. Whenconcretized, the aforementioned recommendation means that teaching staff will utilize working-lifecontacts and activities more than before and career and life management will be more stronglyintegrated into the students’ study programmes. For workplace instructors this means an increasinglevel of education.Expanding entrepreneurship education. The age structure and the loss of enterprises is a significant threatin Central <strong>Finland</strong>. As entrepreneurship based on information and technological know-how becomes moreimportant, there are high expectations for HEIs, as educators of future entrepreneurs. In contrast, however,studies indicate that the probability of an individual becoming an entrepreneur decreases as the individualbecomes more educated. In the light of this information, the policy of raising the general level of educationin <strong>Finland</strong> puts more pressure on the role of HEIs in creating a positive image for entrepreneurship. TheHEIs in the Jyväskylä region have also tried to promote a positive attitude towards entrepreneurship, butthere still is a clear need for improvement.Discussion proposal 8: The importance of entrepreneurship education as an essential part of studiesin HEIs should be emphasized more in the future. Creating an atmosphere that encouragesentrepreneurship and adopting entrepreneurship as a possible choice of career, at least later in onescareer, should be the central aims. The challenge of entrepreneurship education could partly be metby teacher education, which is one of the Jyväskylä region’s areas of strength. Increasing teachers’knowledge and skills concerning the themes of entrepreneurship would, for its part, help to createpositive attitudes towards entrepreneurship from the first days of school onwards. Integratingentrepreneurship education in different studies in both the University (for instance in the basicstudies) and the Polytechnic should be emphasized. This type of process has recently been launchedin the Jyväskylä Polytechnic. Developing entrepreneurship paths for each school at the JyväskyläPolytechnic is an essential step to further promote entrepreneurial thinking.International students. International students could promote the possibilities of regional effectiveness in thefuture. International students can be seen, for example, as potential customers for education services, aspromoters of intercultural skills in the region, and as a potential reserve of human resources. At the moment,interaction with foreign students is partly inconsistent and inefficient. In the best situation, internationalstudents could become a natural bridge for cooperation between the Polytechnic and the University.Interaction with foreign students could be arranged in a much more efficient and successful way throughcooperation.Discussion proposal 9: Deeper cooperation should be achieved between the HEIs to moreefficiently utilize resources when interacting with international students. International studentsshould be seen as a resource from the point of view of regional development also, and the creation ofan international labour market large enough (international atmosphere) is one of the key issues inpromoting the willingness of students to settle in the region and in achieving extended impacts onthe region as a whole. Thus, this is a challenge for the whole region. As a concrete first step, a jointmeasure for the Polytechnic and the University that would be based on a thorough study, respondingto the challenge set by international students, should be established.Increasing the efficiency of lifelong learning. Lifelong learning is considered as one of the prerequisites forthe development of the information society. An individual must have an opportunity for lifelong learning.Both Jyväskylä Polytechnic and the University of Jyväskylä respond to this challenge through a number ofways. Degree education in itself is the route to lifelong learning. In addition, the challenge is met throughopen higher education and through continuing education. Altogether, the options provided by continuingeducation and open higher education are versatile and functional. Thus the central target of development is amore efficient utilization of the possibilities opened up thorough cooperation.Discussion proposal 10: In order to increase regional effectiveness, closer cooperation between theHEIs should be developed, especially in continuing education and open higher education, andregional targeting should be strengthened. Complementary roles and clarifying the division of labourshould form the basis of educational cooperation. As a concrete measure concerning these functions,113
joining resources and operations by forming one unit or a joint operation network, allowingflexibility and differences between the HEIs, could be considered.8.3 Strengthening roles in the regional innovation systemA more efficient utilization on complementary roles in the innovation process. HEIs form an importantpart of the foundation of the innovation system by producing a high level of knowledge in the region. Thisknowledge base is essential for producing and refining new ideas. In high technology innovation processes,in which basic research and demanding applied research are central sources of innovation, the research of theUniversity of Jyväskylä (total innovations) is one of the main sources of innovations. In innovation processesaiming at continuous, gradual and systematic development of products, services and other business activities(incremental innovations), the Jyväskylä Polytechnic is one of the main players. In innovation projectsimplemented in the region, the HEIs have more and more tri-party cooperation with firms, in which the HEIsbring in their own expertise. In these processes, the University mainly functions as a source of new researchknowledge and expertise. The role of the Polytechnic is mainly that of testing the new knowledge and thenapplying it in practice. There are good experiences of the complementary roles of the HEIs, for example, inthe field of renewable energy. The further development of cooperation and complementary roles opens upthe possibilities for benefiting more from synergy in regional effectiveness.Discussion proposal 11: The complementary roles of the University and Polytechnic in creating anddeveloping innovations should be utilized more widely. In transferring research knowledge intobusiness use (e.g., directly from the projects to the use of firms capable of utilizing it, by mobility ofthe staff, or by generating new businesses through the incubator process) the HEIs, together with theknow-how of the intermediary organizations, offer a good foundation for growth. The jointspearhead projects of the HEIs in the fields of renewable energy and wellness technology producegood operational models that also have wider applications. Future goals should include raising theprofile of these operational models and their wider utilization to support the innovation system.Supporting horizontal innovations. As technology and know-how are increasingly emphasized, thesignificance of traditional competitive advantages decreases and new kinds of innovations and theirhorizontal utilization become more and more essential. The present trend in development, which is very lineof-business-oriented,is facing a new transition. The boundaries of the traditional lines of business arebreaking and the ability to adopt regional, national and global innovations and to adapt them to differentfunctions becomes more essential. The point of view becomes more and more horizontal in its scope.Examples of this kind of activity are Wellness Technology, which combines the knowledge generated indifferent fields with the applications produced in the ICT field in the more traditional fields of industry. Thisalso sets new challenges for the operation of HEIs. The roles of a pioneer and interpreter of the weak signalsof societal change bind the HEIs to become the foremost supporters of creation, development and theapplication of horizontal innovations.Discussion proposal 12: It is the task of HEIs to be the forerunners on the road of horizontalinnovations. HEIs should more actively seek opportunities to recognize and utilize the potential forthe horizontal development of innovations. Concrete openings in this field by HEIs have been, forexample, the multidisciplinary operations concept of Agora and the Wellness Technologyprogramme as well as openings in the fields of Nanotechnology and Gerontology. In these fields,opportunities for cooperation with instances outside the Jyväskylä region, for example with the Ouluregion, could be mapped. A way of thinking that supports horizontal innovations should be thestarting point in education as well as in basic research and expert services.Social innovations. The role of social innovations as the basis of innovations systems together withtechnological innovations has been widely recognized. In an update of innovation policies concerning theLisbon strategy, the significance of business model innovations, as well as social and organizationalinnovations, as sources of growth and employment, is highlighted. For this part non-technologicalinnovations also have been given more emphasis. The update of the innovation policy emphasizes the factthat weaknesses in creating social, organizational and business model innovations have probably had asmuch an effect on failing to achieve the goals set in the Lisbon strategy as the low level of investments in114
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OECD/IMHE ‐ Supporting thecontrib
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SUMMARYTogether with 13 other regio
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8.2 Increasing the regional effecti
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I INTRODUCTION1.1 Strengthening the
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development. The aim is that region
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The self-evaluation considered here
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densely populated cities in Finland
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1,9 %1,7 %1,5 %1,3 %Population chan
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The share of jobs in primary produc
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New pillars of future’s developme
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Jyväskylä0,60,91,11,0Central Finl
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2.4 Governance StructureMunicipalit
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of its development outside the cent
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III CHARACTERISTICS OF THE HIGHER E
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continuing education and open unive
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The Science and Technology Policy C
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order to respond to the challenges
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14001200Master's degreesDoctoratesN
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900800Youth graduatedAdult graduate
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provide information for the basis o
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CabinetParliamentSTPCSteering (andf
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5,04,0Billion euros3,02,01,00,083 8
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The number of refereed articles is
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Centre of expertisePaper industryBi
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The Institute for Environmental Res
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and systematic gradually progressin
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are seen to be very important chann
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Internal support units of HEIsThe F
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of interviewed HEI staffs, the coop
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areas of the region’s Centre of E
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BIBLIOGRAPHYAcademy of Finland (200