Proposed Submission: Gravesham Local Plan Core Strategy

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• Entertainment, e.g. The Woodville, recently improved to allow theshowing of films thereby reintroducing cinema into Gravesend;• Tourism, e.g. the award winning Towncentric tourist and informationcentre, close to St George's Parish Church, Gravesend and the burialplace of Princess Pocahontas.5.3.5 The Borough further benefits from having a unique setting on theThames Riverside as well as access to the scenic countryside and historicvillages of the Kent Downs. Easy access facilitated by high speed trainservices and the close proximity of Ebbsfleet International Station also has thepotential to increase the number of visitors to the Borough.5.3.6 The National Planning Policy Framework (NPPF) recognises theimportance of cultural well-being to providing strong, vibrant and healthycommunities. It also states that people's quality of life can be positivelyimproved by improving the conditions in which people take leisure. The NPPFrequires the planning system to deliver sufficient community and culturalfacilities and services to meet local needs. It also seeks to support sustainablerural tourism that benefits rural businesses, communities and visitors, andwhich respects the character of the countryside. This includes support for theprovision and expansion of tourist and visitor facilities in appropriate locationswhere needed.5.3.7 The NPPF includes arts, culture and tourism development (includingtheatres, museums, galleries and concert halls, hotels and conferencefacilities) amongst main town centre uses. A sequential approach should beapplied to such development, giving priority in the first instance to town centrelocations before edge-of-centre and then out-of-centre sites.5.3.8 The Council seeks to increase the contribution of tourism to the localeconomy and to encourage a vibrant environment within which the arts,culture and the Borough's heritage can flourish 18 . This is reflected in theTourism Strategy for Gravesham. This Strategy recognises the need topromote the Borough's qualities, assets and visitor attractions. It also seeks tomaximise opportunities for expanding the visitor economy as a result of18 Gravesham Borough Council Corporate Business Plan 2011-2015134
egeneration and growth in the area. It further seeks an improvement in thequality and an expansion of visitor accommodation in the Borough through:• new hotel development with proximity to the town centre and riversideor close to the A2;• encouraging new bed and breakfast start-ups; and• investigating the expansion of other forms of visitor accommodation.5.3.9 The Tourism Strategy indicates the potential for cruise liner provision tohelp bring visitors into the Borough and this is supported through policy CS11Transport.5.3.10 Furthermore, the Council's draft Cultural Strategy 2008 sets out to:• ensure an appropriate range and distribution of high quality cultural andleisure facilities across the Borough; and• make the area more attractive to incomers and also as a touristdestination.5.3.11 The evidence suggests that there is scope for new branded/familyrestaurants and cafes and a new cinema, either a small multiplex or anarthouse/independent cinema, in Gravesend town centre and at Ebbsfleet 19 . Italso suggests that there is a case for providing a combined GraveshamMuseum and Visitor Centre, ideally in the heart of Gravesend town centre 20 .Studies also indicate that Gravesham could experience a significant increasein demand for hotel accommodation. This could be met by new 3 or 4 starhotels at Ebbsfleet and by new budget and 3 star hotels in Gravesend,particularly in the town centre and close to the A2/arterial routes 21 .5.3.12 Clearly there are opportunities to improve Gravesham's cultural andtourism offer but the lack of specific deliverable projects makes it difficult to bemore definitive at the current time. The installation of new projectionequipment at The Woodville and art house type cinema showings at the OldTown Hall assist in meeting demand for cinema in Gravesham whilst anyneed for branded/family restaurants is dealt with under policy CS08. The19 Retail and Commercial Leisure Study 200920 A Museum for Gravesham – Feasibility Study 201021 Gravesend Hotel Market Fact File 2011 and Kent Thameside Hotel Futures Study 2007135
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Proposed Submission:Gravesham Local
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4.1 Sustainable Development .......
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1.2.3 When adopted, the Local Plan
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a focus for growth and regeneration
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• Working with partners to develo
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- 2028). However in keeping with ex
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Canal Basin12
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Kent. There is also a regular passe
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2.3 Settlement pattern2.3.1 Gravese
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2.3.8 Culverstone Green lies south
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2.5.3 In addition to the need to pr
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2.7.4 As well as contributing to th
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small scale, involving redevelopmen
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Gravesend riverfront26
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community. It will have started to
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• SO5 Create a mixed use communit
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3.3 Key DiagramFigure 2: Key diagra
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Opportunity AreaCS14 - Housing Type
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communities in Gravesend,Northfleet
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quality through the improvedprovisi
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• any adverse impacts of doing so
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Gravesham 10 . It seeks to make ful
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Table 3: Housing Land SupplyA) All
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ange of facilities. Most of the hou
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4.2.20 The distribution and amount
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Development DistributionTable 5: Di
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4.2.25 Development will be distribu
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4.3.3 This Core Strategy aims to tr
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Figure 3: Opportunity areas within
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4.4.1 The Northfleet Embankment and
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4.4.5 Swanscombe Peninsula East Riv
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under use classes B1, B2 and B8. In
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a multi-modal industrial and wareho
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4.4.30 The Swanscombe Peninsula Eas
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Figure 5: Key site 1.3 Land East of
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Figure 7: Key site 1.5 Northfleet C
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4.5 Gravesend Riverside East and No
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Roundabout will also need to be con
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Basin was a maritime hub and, as su
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4.5.23 This sub-area includes the G
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B1c) with the latter providing arou
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Figure 10: Key site 2.1 Canal Basin
Page 86 and 87: 4.6 Gravesend Town Centre Opportuni
Page 88 and 89: quality and range of supply whilst
Page 90 and 91: 4.6.10 The Sub-Areas which comprise
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Page 94 and 95: 4.6.25 As explained in Policy CS08,
Page 96 and 97: uilding in the Upper Windmill Stree
Page 98 and 99: has more potential as the upper gar
Page 100 and 101: • Support existing retail, commer
Page 102 and 103: 4.7 Ebbsfleet (Gravesham) Opportuni
Page 104 and 105: the needs of the resident and dayti
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Page 108 and 109: 4.7.20 Development of the Key Sites
Page 110 and 111: Figure 15: Key site 4.1 Northfleet
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Page 114 and 115: 5.1.4 In recognition of the above f
Page 116 and 117: 5.1.10 The context within which Gra
Page 118 and 119: Protection of existing employment s
Page 120 and 121: Centre, along with those areas with
Page 122 and 123: communications technology to facili
Page 124 and 125: 5.2.3 This policy sets out the appr
Page 126 and 127: 5.2.9 The local centres are identif
Page 128 and 129: Sequential Test and Impact Assessme
Page 130 and 131: Table 7: Guideline distribution of
Page 132 and 133: Policy CS08: Retail, Leisure and th
Page 134 and 135: Impact testing5.2.30 Retail proposa
Page 138 and 139: value of a museum facility to the t
Page 140 and 141: 5.4 Physical and Social Infrastruct
Page 142 and 143: 5.4.7 Development viability modelli
Page 144 and 145: 5.5.2 The National Planning Policy
Page 146 and 147: services serve different locations
Page 148 and 149: speed line. There are also direct l
Page 150 and 151: Road Transport5.5.25 The Borough ha
Page 152 and 153: trips on the highway network will i
Page 154 and 155: 5.5.38 Increased traffic as a resul
Page 156 and 157: • protect existing open space, sp
Page 158 and 159: part of the Green Infrastructure ne
Page 160 and 161: opportunities arise, for example th
Page 162 and 163: Green Infrastructure Network5.7.20
Page 164 and 165: Policy CS12: Green Infrastructure5.
Page 166 and 167: are issues of access to and/or capa
Page 168 and 169: including through rural exception s
Page 170 and 171: Management Policies DPD will includ
Page 172 and 173: 5.12 Affordable Housing5.12.1 Affor
Page 174 and 175: impact of proposals on the built an
Page 176 and 177: 5.13.5 Gravesham's current evidence
Page 178 and 179: local level and it recognises the s
Page 180 and 181: • New developments should ensure,
Page 182 and 183: 5.14.17 There is still a need to ma
Page 184 and 185: 5.14.24 An Eco Assessment for Kent
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equirements for embodied carbon but
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development is unable to meet these
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Urban Baseline Study. A Townscape C
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5.15.13 The Council will provide fu
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As our heritage comprises remnants
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5.16.9 The Council will expect any
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Proposed Submission: Gravesham Local Plan Core Strategy

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