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Creative HEAD UK January 2019

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“On all of the models we<br />

tried to keep a natural look<br />

and see how we could use<br />

accessories in a commercial<br />

way, so it’s easy to replicate<br />

at home for a client. These<br />

Aveda Artists are really, really<br />

good. It’s lovely just to guide<br />

them with the latest trends<br />

for next season”<br />

MICHELA PEZZA, AVEDA ARTIST,<br />

AVEDA COVENT GARDEN<br />

@MICHELA_PEZZA<br />

“We’ve done our own little<br />

shoots with the salon, but never<br />

through Aveda. It’s a different<br />

experience – this one is bigger!<br />

It’s exciting and it’s really nice<br />

to work with people from other<br />

salons to see each other’s<br />

ideas. It’s been amazing!”<br />

LOTTIE WALKER,<br />

BROTHERS SALON, OXFORD<br />

@BROTHERSOXFORD<br />

76<br />

CREATIVE <strong>HEAD</strong>

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