NI_StyleGuide_Final 2019

NI Style Guide and Brand Manual | 55
Demos
Demo videos are used to illustrate firsthand accounts and examples of working with NI software, hardware, or fully integrated systems. Content in this kind of video
collateral should aim to teach and provide detailed explanations of working with NI products. All demo videos must be shot in room 132A of the NIC Austin campus with a
pale grid background. Talent should wear a blue NI polo shirt, but other colors are acceptable based on the situation and product. Information must be presented directly to
the camera. You can use the following shots:
Direct to Camera From Front
with Demo Gear/Desk in Background
Over the Right Shoulder Turning
to Address Camera
Hardware/Demo Shot