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Slavery to Liberation- The African American Experience, 2019a

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295<br />

involves interpreting the world from an <strong>African</strong> perspective. Essentially, Afrocentrists<br />

argue that because of the demanding role that Eurocentrism or White domination has<br />

played in the lives of Black people in America and globally, the manner in which they<br />

view reality derives from a White perspective. For example, an Afrocentrist might ask<br />

why <strong>African</strong> <strong>American</strong>s consider a European-style suit and tie professional or business<br />

attire, or why do <strong>African</strong> <strong>American</strong>s speak English, with no knowledge of traditional<br />

<strong>African</strong> languages? Instead, they would encourage Black people <strong>to</strong> question and<br />

understand what professional attire and language consisted of in Africa before outside<br />

groups like the Arabs and Europeans invaded the continent and imposed their Arabian<br />

and European norms and traditions on <strong>African</strong>s. <strong>The</strong> Afrocentric idea is that at all times<br />

and on any occasion Black people should centralize and integrate <strong>African</strong> life, culture,<br />

and traditions that existed before outsiders, especially Whites, changed the <strong>African</strong> and<br />

<strong>African</strong> <strong>American</strong> reality. 35<br />

<strong>The</strong> online radicals uphold many prominent Afrocentric scholars, organizations,<br />

movements, and traditions in high esteem while using them as a template for<br />

establishing how they believe Black people should conduct themselves. Afrocentric<br />

scholars commonly referenced include Cheihk Anta Diop, Chancellor Williams, George<br />

G.M. James, John Henrik Clarke, Amos Wilson, Yosef Ben-Jochannan, Joy DeGruy,<br />

Frances Cress Welsing, Ivan Van Sertima, James Smalls, Leonard Jefferies, Mfundishi<br />

Jhutyms, and Reggie Mabry. Along with Afrocentric scholars, race critics such as Steve<br />

Cokely, Dick Gregory, and Neely Fuller Jr. are often referenced by the YouTube<br />

activists. In their quests <strong>to</strong> achieve their Black liberationist goals, the online influencers<br />

often integrate philosophical concepts from Afrocentric traditions especially Kwanzaa.<br />

Kwanzaa is an <strong>African</strong> and <strong>African</strong> <strong>American</strong> holiday created in 1966 by Maulana<br />

Karenga, an Afrocentric scholar, <strong>African</strong> cultural nationalist, and the leader of the US<br />

Organization (US). <strong>The</strong> YouTube resisters often incorporate the tenets of Kwanzaa <strong>to</strong><br />

explain how they believe the Black community should operate free themselves from<br />

their oppressed conditions. Kwanzaa is celebrated every year between December 26 th<br />

35<br />

Ibid.

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