SECURITAS AB Annual Report 2011

28 Securitas’ responsibilities
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responsibility. Here you
will find information about:
priorities, management,
activities and results from
an environmental, social
and financial perspective.
You will also find key figures
in relation to sustainability,
Securitas’ Values
and Ethics Code and the
Emission policy.
Securitas Annual Report 2011
Business Built on Trust
Securitas’ business is built on trust and we accept responsibility for a number
of social, economic and environmental issues. responsibility starts with the
individuals and teams who work in the field. Our employees are our ambassadors,
and their actions, skills and character are fundamental to building trust.
responsible business is good business
Our approach to responsible business goes back
to the very basics of security services: providing
tangible social and economic benefits – not only
for customers, but for the community at large. The
basic security that we provide enables companies
and communities to operate and grow.
We provide security for the people who work,
purchase and interact with our customers. More than
300 000 individuals at Securitas provide security
every hour of the day. Keeping our customers safe
is how we make a difference.
We also develop specialized services that make
our customers more efficient and minimize their
environmental impact.
Improving our services by making them more
accessible and affordable is one of our main responsibilities.
Our services help us make a positive contribution
to society. They are what we do best, and
offer the greatest benefits to our stakeholders.
In addition to improving our service delivery, we
also take part in a range of activities and initiatives,
such as reducing our transportation emissions, controlling
purchases and, in many cases, contributing
to communities through different kinds of sponsorships.
While these activities and initiatives constitute
a secondary focus, they are still important.
To summarize, conducting our business responsibly
has a range of positive effects. We believe that
responsible business is good business.
Effective, realistic and profitable
When building a responsible business, there are
some basic premises that help us establish our
priorities:
· Effective – only devoting resources to activities
that are likely to succeed and / or can make a
significant difference
· Realistic – our ability to manage the activities and
initiatives that we pursue. The decentralization
of decisions and responsibility is fundamental to
Securitas’ management model. We aim to keep
our efforts simple and local
· Profitable – all efforts related to responsible business
must contribute to profitability. We prioritize
our activities according to how tangible and visible
they are
Implementation of a CSr system
During 2011, Securitas developed a comprehensive
system for its Corporate Social Responsibility (CSR)
work that aims to protect the brand, better meet
customers and other stakeholders’ requests for a
more efficient and structured CSR approach and
become more competitive in the global security
industry.
The CSR system consists of five main parts:
· Securitas’ Values and Ethics. Abiding by laws,
maintaining high ethical standards and upholding
our shared values are integral components in all
of Securitas’ operations and form the foundation
upon which our customers, employees, shareholders
and other stakeholders base their confidence
in Securitas. These principles also play
an important role in maintaining the strong value
of the Securitas brand and promoting long-term