You also want an ePaper? Increase the reach of your titles
YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.
PORTUGAL<br />
EVOLUTION<br />
FROM LEFT TO RIGHT, FREDERICO FALCAO, SYLVAIN PATARD AND ETIENNE GAILLARD ON<br />
THE PORTUGUESE WINE PAVILION AT WINE PARIS 2024<br />
Gilbert & Gaillard: Will Wine Paris become more important to your<br />
strategy next year than say ProWein or will ProWein remain the seminal<br />
event for you?<br />
Frederico Falcáo: It’s the million dollar question! The trend I see is that Vinexpo-Wine<br />
Paris is growing and it’s becoming more international so it’s different<br />
to Vinexpo when it was in Bordeaux. Then, it was mostly French wines, now<br />
it’s not so much like that. It’s becoming more international, even in terms of<br />
buyers – a large percentage are buyers from outside France. Also, the trend we<br />
are seeing among producers, among our wine producers and people from all the<br />
other countries, is the same and that is that the fair is growing, and the trend<br />
is to disinvest a little in ProWein. So if you ask me, my perception is that Vinexpo-Wine<br />
Paris will become bigger than ProWein. I don’t know if it will take five<br />
or ten years, but my expectation is that it is going to be bigger than ProWein.<br />
G & G: In terms of visitors, which markets are producers looking for?<br />
F. F.: I would say all of them, because I’ve heard people talking about buyers from<br />
Cameroon in Africa, Ukraine, Japan, Russia, the United States and Canada, so<br />
every country. There’s a lot of people from outside France and outside Europe<br />
even, so I think it’s growing. That’s the big challenge for this fair – we are all<br />
SPRING 2024 • GILBERT & GAILLARD - THE FRENCH EXPERTS ON WINE<br />
33
Change language