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NESTORE BOSCO IS A<br />
HISTORIC WINERY NEAR<br />
THE MAIELLA MASSIF IN<br />
THE ABRUZZO REGION<br />
EACH WINERY HAS ITS USP<br />
Other unique acquisition choices include Tenuta di Collalbrigo in Veneto, now wholly owned by<br />
Prosit Group. “We weren’t interested in commoditised Prosecco”, explains Dagnino. “So we bought<br />
a very small winery, mainly producing DOCG Prosecco with Rive di Collalbrigo and some other<br />
styles of Prosecco”. In Apulia, aside from its well-established reputation, Prosit Group was drawn to<br />
Torrevento’s unique varietals: “It was the first winery in the 1980s and 1990s to create single varietal<br />
Nero di Troia, which in my opinion is a very interesting grape variety”, explains marketing manager<br />
Luca Maruffa. Nestore Bosco, in the Abruzzo region, brings with it very well-known varietals such as<br />
Montepulciano and Pecorino along with the storied Cerasuolo. In each case, highly renowned and<br />
respected winemakers are associated with the wineries, from Riccardo Brighigna at Nestore Bosco<br />
to Leonardo Palumbo at Torrevento and Riccardo Pucci and Silvia Giani at Cantina di Montalcino.<br />
Prosit Group intends to leverage their reputations and their expertise through winemaker signature<br />
labels and also an “affordable luxury” project currently being finalised in Bolgheri. The company has<br />
partnered with Count Gaddo della Gherardesca to produce a Brunello di Montalcino, a rosé and a<br />
white, and its winemakers are all providing input for the wines due to be presented in Castagneto<br />
Carducci in May.<br />
SCALING UP PRODUCTION<br />
The project illustrates Prosit Group’s intention to offer a broad-ranging array of wines, running<br />
the gamut in terms of regions, price points and target markets. In 2022, it bought Casa Vinicola<br />
Caldirola, owner of the popular Italian off-trade brand La Cacciatora. The brand has recently been<br />
re-launched and embraces a range of varietals from Sicily and other regions, bottled with screwcaps<br />
which is a rarity for the Italian market, though it will also be shipped overseas. La Cacciatora was<br />
not the only asset that attracted Prosit Group’s investment: “The acquisition was intended to allow<br />
us greater space to develop large-scale production of wines using its facilities”, shares Dagnino.<br />
84 SPRING 2024 • GILBERT & GAILLARD - THE FRENCH EXPERTS ON WINE
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