Functional underwear offers a lot more than being just pants and shirt these days. It does not only feel pleasant to the skin and keeps backto warm; it also dries quickly and is sometimes Trend topic underwear even odour-neutral. If the set is stylish as well, you can even wear it for après-ski in the hut. What will up-to-date customers nature wear underneath in the next winter? Mostly underwear from wool, because natural fibres continue to be the measure of all things. 66 <strong>sportFACHHANDEL</strong> FASHION • <strong>09</strong>/<strong>2016</strong> © Kari Traa, Maloja, Mons Royale, Active Extreme
Already in the last winter, the producers focussed on environmental awareness and natural materials. A few years ago, synthetic fibres were the non plus ultra, but today, no producer can do without natural fibres. Wool as natural, renewable raw material has a very good, “green” image nowadays when climate and environment protection have an increasingly high significance. Also the producers have noticed that and thus, men and women wear base-layers from pure merino wool or from a mix of wool and synthetic fibres in the next autumn/winter season 16/17. Above that, you don’t have to hide functional underwear under the ski suit anymore, because the designs have seldom been more versatile and <strong>fashion</strong>able than at present. The boring image is a matter of the past, now we have colourful, funny and printed styles. The sets of shirt and pants do not only keep dry and warm; they offer also comfort and well-being during après-ski or at the mountain hut. In <strong>fashion</strong> – natural fibres. Since the New Zealand merino pioneer Icebreaker has launched its functional underwear from pure merino wool, a lot of brands have discovered the benefits of merino. The natural material feels much more pleasant to the skin as common wool and, due to its natural structure, it has an anti-bacterial effect and is thus odour-neutral. Icebreaker offers base-layers with the weight of 260 g/m that provide sufficient warmth even in extremely cold conditions. Strategically placed mesh inserts improve the insulation, the moisture permeability and the breathability of the leggings and half-zips precisely where the body needs them. ‘We of Kari Traa still recognise a trend towards natural fibres such as pure merino wool. With the lines Rose, Stjerna, Ulla, Vosa and Tikse, we offer the wool in different weights for different levels of warmth. This way, every woman finds her style, according to the taste and field of application, says Nathalie Meinfelder of Kari Traa. Hendrik Reschke, Head of Communication of Ortovox, confirms the boom of natural fibres. ‘Wool is and continues to be the central theme in It transfers sweat quickly away from the skin during intensive exercise and protects the body from cooling while resting – Active Extreme has been developed to make athletes quicker, more lightweight and better. the underwear sector. We have offered underwear from merino wool since 1995, but in the last years, we have expanded the range considerably. Our latest launch was our highlight line 105 Merino Ultra – a very technical yarn - merino wool woven around a nylon core. With a very high content of merino wool (95 percent), the nylon core improves many things such as durability, elasticity, drying time and wearing comfort,’ he says. Due to the strong demand, SmartWool produces its bestseller, the NTS Light 200 pants and base-layer, exclusively for the European market in winter 16/17. Apart from the merino qualities Micro and Mid and the technical Phd Light Styles, the brand newly offers the 200 g merino quality. Michael Klein, Division Manager Also Maloja has its own range of functional underwear. Sports at Falke, says, ‘Natural fibres have established themselves, together with other highly functional fibres. Crucial factors for the selection of the fibres are which kind of sports the customer does and the requirements resulting from it. Natural fibres, for example, reach their limits when exposed to intensive strain. Functional fibres are clearly the better choice in this case. The personal perception of the different materials is a criterion for the choice too. Therefore, it is important to offer a broad selection so that the customer has the option to decide according to his individual sensation and his physiological needs. Today, it is not enough to offer only one material.’ The brand Mons Royal still relies on merino wool. Some products have a small percentage of elastane, in order to increase the freedom of movement. The base-layers are extremely lightweight, the mid- and outer layers are made with heavier merino. Additionally, mesh inserts at the back and under the arms increase the breathability. A high collar and an elongated back improve the thermal insulation, full-length zippers and ¾ zippers ensure individual ventilation and thumb loops >>> Mons Royale offers functional underwear from merino wool too. Women do not have to hide their functional base-layers in the coming winter. The styles are more colourful and versatile than ever. 67 <strong>sportFACHHANDEL</strong> FASHION • <strong>09</strong>/<strong>2016</strong>
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HERBST/WINTER 2016/17: DER KOMPLETT
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inhalt/contents 18 SNOWBOARD ROCKS!
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Trendreport: Ski- und Outdoorbeklei
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Nässe flauschig bleibt und Wärme
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gen viele Hersteller den Weg in Ric
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Trend report: ski and outdoor cloth
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the current fashion trends,’ says
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WARM STARTEN. WARM BLEIBEN. Mit Iso