HeartsNParks Community Mobilization Guide - National Heart, Lung ...

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Media and Local Associations Type of Information Provided ABC Web: www.abc.go.com • Contact information for local networks NBC Web: www.nbc.com • Contact information for local networks CBS Web: www.cbs.com • Contact information for local networks Fox Network Web: www.foxnetwork.com • Contact information for local networks Other helpful contacts and ideas • Local grocery stores or restaurants will often donate heart-healthy food for events. • Hospitals will sometimes donate staff time and/or supplies for screenings, health fairs, etc. Call your State hospital association or search for it on the Web by searching for “[your State] hospital association” • Contact local newspapers and local TV stations for coverage of special events. D-9
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NHLBI Obesity Education Initiative
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COMMUNITY MOBILIZATION GUIDE A proj
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❅ ❅ ❅ ❅ ❅ ❅ ❅ ❅ ❅
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INTRODUCTION Hearts N’ Parks is a
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valuable insights to the program in
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R ISK F ACTORS F OR H EART D ISEASE
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R ISK F ACTORS F OR H EART D ISEASE
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P HYSICAL A CTIVITY T IPS As a Hear
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Fats, Oils, & Sweets Use Sparingly
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HOW TO USE THIS GUIDE This Communit
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T O H E A R T S N ’ P A R K S The
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? ? 1 What qualifications do I need
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■ Orienting staff to Hearts N’
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■ Current Participants. People cu
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24 Take a look at some excerpts as
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OUTLINE OF STAFF 1. Orientation to
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HEARTS N’ PARKS: 2ND P—PROGRAMS
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To give you an idea of the wealth o
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S IGNS OF S UCCESS Many of the Nort
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Some North Carolina communities cre
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Fitting Activity Into Your Schedule
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STAFF TRAINING/MEETING OUTLINES Peo
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? ? 1 We have a tight budget. How c
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46 Heart disease is the leading cau
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To influence people to sustain a he
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50 C ONSUMER F RIENDLY M ESSAGE The
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Remember to vary the message to rea
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54 Here’s a media strategy checkl
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✔ Prepare the tools you need to i
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58 Here’s a way to keep up with t
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60 SAMPLE: ARLINGTON, VIRGINIA’ S
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✔ ✔ ✔ ✔ ✔ ✔ ✔ ✔ ✔
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HEARTS N’ PARKS: 4TH P—PARTNERI
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S IGNS OF S UCCESS ( CONTINUED) ■
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❉ ❉ ❉ ❉ ❉ ❉ 73 ❉ ❉
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❉ ❉ ❉ ❉ ❉ Name of Project
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? 1. Call to order (department head
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82 Tracking Sheet for Activities Nu
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Appendix A contains the Program Des
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86 Your department can take various
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✔ ✔ ✔ ✔ ✔ ✔ ✔ ✔ ✔
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OUTLINE OF STAFF TRAINING FOR Staff
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RECOMMENDATIONS FOR ADMINISTERING H
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HEARTS N’ PARKS: CELEBRATING AND
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Remember that the goal of Hearts N
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How to use the Performance Question
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6. People Served: (check all that a
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A-6
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A-8
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A-10 Consent Form for Parents Thank
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A-12
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A-14 Child Check the correct box! 1
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4. Cold Cereal Eggs and Bacon 5. Re
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4. Hot Dog Sandwich with Lettuce &
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4. Which would you pick to drink? A
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A-22 Child
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A-24 Child
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A-26 Child Check the correct box! 1
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4. Cold Cereal Eggs and Bacon 5. Re
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4. Hot Dog Sandwich with Lettuce &
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4. Which would you pick to drink? A
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A-34 Child
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A-36 Child
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A-38 Adolescent
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A-40 Adolescent Check the correct b
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7. Which food is better for your he
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11. For the following statements ab
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A-46 Adolescent
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A-48 Adolescent
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A-50 Adult
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A-52 Adult ✔ Please tell us a lit
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9. Please indicate whether you thin
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A-56 Adult
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8. How likely are you to say each o
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10. Fit Score In the past 7 days, h
Page 167 and 168: Actions to control high blood chole
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Page 171 and 172: B-4 Child
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Page 177 and 178: B-10 Child
Page 179 and 180: ✲ **Correct and positive answers
Page 181 and 182: ✲ 13. What Would You Do? (Eating/
Page 183 and 184: Adolescent Pre and Post Score Sheet
Page 185 and 186: ✲ ✲ **Correct and positive answ
Page 187 and 188: 7. On how many of the past 7 days d
Page 189 and 190: B-22 Adult
Page 191 and 192: ✲ ✲ Level of Physical Activity
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Page 197 and 198: C-6 1 week prior to the event • C
Page 199 and 200: C-8 1 to2 weeks prior to the event
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Page 203 and 204: Sample Pitch Letter for Media C-12
Page 205 and 206: Sample Media Advisory for Hearts N
Page 207 and 208: C-16 [IF POSSIBLE, ADD QUOTE OR DAT
Page 209 and 210: C-18 Sample Cover Letter to Parents
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Page 213 and 214: D-4 General and Heart Health Inform
Page 215 and 216: D-6 Nutrition and Weight Loss Type
Page 217: D-8 Gateways/Clearinghouses for Hea
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Page 223 and 224: Overweight and Obesity • Approxim
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Page 227 and 228: F-4 individuals with high levels. R
Page 229 and 230: F-6 low-fat or fat-free dairy produ
Page 231 and 232: Take the time to be physically acti
Page 234: High Blood High Blood Obesity & Phy
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Page 240 and 241: Eat Right FOODS HIGH IN SATURATED F
Page 242 and 243: Eat Right for a Healthy Heart Do yo
Page 244 and 245: Snacks Like These Are Okay! ☺ Fru
Page 246 and 247: Find The Foods! Look at the snacks
Page 248 and 249: Stay Young at Heart HERE ARE SOME M
Page 250 and 251: Dining Out—How to Choose GENERAL
Page 252 and 253: Foods In The Fast Lane When you eat
Page 254 and 255: Putting Heart Healthy Eating Habits
Page 256 and 257: BREADS, CEREALS, PASTA, RICE, DRY P
Page 258 and 259: SWEETS & SNACKS Nutrients: Saturate
Page 260 and 261: The Heart-Healthy Eating Plan The f
Page 262 and 263: Help Your Family To Better Heart He
Page 264 and 265: Cooking The Heart-Healthy Way Now i
Page 266 and 267: Shop To Your Heart’s Content Use
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SWEETS AND SNACKS CHOOSE MORE OFTEN
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New Ways To Use Favorite Recipes Lo
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❍ ❍ ❍ ❍ ❍ ❍ ❍ ❍ ❍
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Fast Get Moving Can you run for a b
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Check Your Physical Activity and He
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lungs and burn off extra calories.
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Get Want more energy? Want less str
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Get Here are a few activities that
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Guide To Physical Activity Both hea
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❂ ❂ ❂ ❂ ❂ ❂ ❂ ❂ ❂
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Check Your Weight and Heart Disease
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the weight loss. A steady weight lo
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GUIDELINES ON Overweight and Obesit
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High Blood Pressure 63 ✻ ✻ ✻
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Check Your Healthy Heart Answer “
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foods low in saturated fat is the m
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Check Your High Blood Pressure Prev
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10 True. Americans eat way too much
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High Blood Cholesterol 73 ✫ ✫
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Check Your Cholesterol and Heart Di
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7 False. Most vegetable oils—cano
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Eat foods low in saturated fat, tot
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A project of the National Heart, Lu
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