HeartsNParks Community Mobilization Guide - National Heart, Lung ...

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iii Moving to Action ....................................................................................................................................72 Partnership Project Plan ................................................................................................................72 Tracking ..........................................................................................................................................75 Countdown Checklist: 4th P—Partnering ..............................................................................................77 Frequently Asked Questions..................................................................................................................79 Hearts N’ Parks: 5th P—Performance Indicators ....................................................................81 Types of Indicators ................................................................................................................................81 Performance Indicators Getting Started ......................................................................................................................................83 Conducting the Assessment ..................................................................................................................84 Selecting and Using Assessment Tools..........................................................................................84 Analyzing and Reporting Results ..........................................................................................................86 Displaying the Results ..........................................................................................................................87 Countdown Checklist: 5th P—Performance Indicators ..........................................................................88 Outline of Staff Training for Performance Measurement........................................................................89 Recommendations for Administering Hearts N’ Parks Pretests and Posttests ....................................91 Frequently Asked Questions..................................................................................................................93 Hearts N’ Parks: Celebrating and Sharing ................................................................................95 Celebrating & Sharing Celebrating ............................................................................................................................................95 Sharing ..................................................................................................................................................95 Sustaining ..............................................................................................................................................96 Appendices..............................................................................................................................................99 10 A. Program Design and Development: Tracking and Log Sheets, Consent Forms, and Performance Questionnaires ..................................................................................................A–1 B. Answer Keys and Scoring Sheets ..................................................................................................B–1 C. Media Materials and Miscellaneous Forms ....................................................................................C–1 D. Additional Resources ......................................................................................................................D–1 E. Health Statistics ..............................................................................................................................E–1 F. Background Sheets..........................................................................................................................F–1 Reproducibles
INTRODUCTION Hearts N’ Parks is a national, community-based program supported by the National Heart, Lung, and Blood Institute (NHLBI) and the National Recreation and Park Association (NRPA). It is designed to help local agencies promote hearthealthy lifestyle changes among their residents. The objectives of Hearts N’ Parks are to increase the number of children and adults who engage in heart-healthy behavior and to demonstrate the impact that community park and recreation programs can have on behavior. The long-term goal is to decrease the number of people with heart disease. Hearts N’ Parks seeks to bring about these changes in the following ways: ■ Identifying target groups ■ Creating heart-healthy activities and techniques ■ Raising the level of awareness of Hearts N’ Parks and its messages ■ Making the most of existing community resources to extend the reach and effectiveness of Hearts N’ Parks ■ Conducting an evaluation to document the results of Hearts N’ Parks’ efforts. Hearts N’ Parks is meant to be fun and flexible. And it’s for everybody—young and old, active and nonactive. This Hearts N’ Parks Community Mobilization Guide provides the background and resources needed to implement the program. But each community can adapt the material to its own design, resources, and needs. THE PARTNERSHIP The National Heart, Lung, and Blood Institute is one of the Institutes of the National Institutes of Health (NIH). The mission of the NHLBI is to provide leadership for a national program in diseases of the heart, blood vessels, lungs, and blood; sleep disorders; and blood resources management. The NHLBI supports Hearts N’ Parks with a wealth of resources, including current and reliable scientific information as well as an extensive catalog of printed educational materials. The NHLBI Web site offers lots of information about adopting a heart-healthy lifestyle, plus a special Hearts N’ Parks site (http://www.nhlbi.nih.gov/health/ prof/heart/obesity/hrt_n_pk) that is updated regularly to provide participating agencies with current program information. The National Recreation and Park Association (NRPA), a nonprofit organization, is dedicated to advancing parks, recreation, and environmental conservation efforts that enhance the quality of life for all people. Health and wellness issues are also core to the NRPA mission 1
Page 1 and 2: NHLBI Obesity Education Initiative
Page 3 and 4: COMMUNITY MOBILIZATION GUIDE A proj
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Page 9 and 10: valuable insights to the program in
Page 11 and 12: R ISK F ACTORS F OR H EART D ISEASE
Page 13 and 14: R ISK F ACTORS F OR H EART D ISEASE
Page 15 and 16: P HYSICAL A CTIVITY T IPS As a Hear
Page 17 and 18: Fats, Oils, & Sweets Use Sparingly
Page 19 and 20: HOW TO USE THIS GUIDE This Communit
Page 21 and 22: T O H E A R T S N ’ P A R K S The
Page 23: ? ? 1 What qualifications do I need
Page 26 and 27: ■ Orienting staff to Hearts N’
Page 28 and 29: ■ Current Participants. People cu
Page 30 and 31: 24 Take a look at some excerpts as
Page 32 and 33: OUTLINE OF STAFF 1. Orientation to
Page 35 and 36: HEARTS N’ PARKS: 2ND P—PROGRAMS
Page 37 and 38: To give you an idea of the wealth o
Page 39 and 40: S IGNS OF S UCCESS Many of the Nort
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Page 43 and 44: Fitting Activity Into Your Schedule
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Page 47 and 48: STAFF TRAINING/MEETING OUTLINES Peo
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50 C ONSUMER F RIENDLY M ESSAGE The
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Remember to vary the message to rea
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54 Here’s a media strategy checkl
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✔ Prepare the tools you need to i
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58 Here’s a way to keep up with t
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60 SAMPLE: ARLINGTON, VIRGINIA’ S
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HEARTS N’ PARKS: 4TH P—PARTNERI
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S IGNS OF S UCCESS ( CONTINUED) ■
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❉ ❉ ❉ ❉ ❉ Name of Project
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? 1. Call to order (department head
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82 Tracking Sheet for Activities Nu
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Appendix A contains the Program Des
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86 Your department can take various
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OUTLINE OF STAFF TRAINING FOR Staff
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RECOMMENDATIONS FOR ADMINISTERING H
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HEARTS N’ PARKS: CELEBRATING AND
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Remember that the goal of Hearts N
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How to use the Performance Question
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6. People Served: (check all that a
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A-6
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A-8
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A-10 Consent Form for Parents Thank
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A-12
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A-14 Child Check the correct box! 1
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4. Cold Cereal Eggs and Bacon 5. Re
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4. Hot Dog Sandwich with Lettuce &
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4. Which would you pick to drink? A
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A-22 Child
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A-24 Child
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A-26 Child Check the correct box! 1
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4. Cold Cereal Eggs and Bacon 5. Re
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4. Hot Dog Sandwich with Lettuce &
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4. Which would you pick to drink? A
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A-34 Child
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A-36 Child
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A-38 Adolescent
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A-40 Adolescent Check the correct b
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7. Which food is better for your he
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11. For the following statements ab
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A-46 Adolescent
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A-48 Adolescent
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A-50 Adult
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A-52 Adult ✔ Please tell us a lit
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9. Please indicate whether you thin
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A-56 Adult
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8. How likely are you to say each o
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10. Fit Score In the past 7 days, h
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Actions to control high blood chole
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B-2
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B-4 Child
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✲ ✲ ✲ ✲ ✲ ✲ ✲ What wo
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✲ ✲ ✲ ✲ ✲ ✲ Children Pr
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B-10 Child
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✲ **Correct and positive answers
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✲ 13. What Would You Do? (Eating/
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Adolescent Pre and Post Score Sheet
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✲ ✲ **Correct and positive answ
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7. On how many of the past 7 days d
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B-22 Adult
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✲ ✲ Level of Physical Activity
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C-2
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C-4
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C-6 1 week prior to the event • C
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C-8 1 to2 weeks prior to the event
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C-10
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Sample Pitch Letter for Media C-12
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Sample Media Advisory for Hearts N
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C-16 [IF POSSIBLE, ADD QUOTE OR DAT
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C-18 Sample Cover Letter to Parents
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D-2
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D-4 General and Heart Health Inform
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D-6 Nutrition and Weight Loss Type
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D-8 Gateways/Clearinghouses for Hea
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D-10
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E-2
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Overweight and Obesity • Approxim
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F-2
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F-4 individuals with high levels. R
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F-6 low-fat or fat-free dairy produ
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Take the time to be physically acti
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High Blood High Blood Obesity & Phy
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Eat Right FOODS HIGH IN SATURATED F
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Eat Right for a Healthy Heart Do yo
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Snacks Like These Are Okay! ☺ Fru
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Find The Foods! Look at the snacks
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Stay Young at Heart HERE ARE SOME M
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Dining Out—How to Choose GENERAL
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Foods In The Fast Lane When you eat
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Putting Heart Healthy Eating Habits
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BREADS, CEREALS, PASTA, RICE, DRY P
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SWEETS & SNACKS Nutrients: Saturate
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The Heart-Healthy Eating Plan The f
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Help Your Family To Better Heart He
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Cooking The Heart-Healthy Way Now i
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Shop To Your Heart’s Content Use
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SWEETS AND SNACKS CHOOSE MORE OFTEN
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New Ways To Use Favorite Recipes Lo
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Fast Get Moving Can you run for a b
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Check Your Physical Activity and He
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lungs and burn off extra calories.
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Get Want more energy? Want less str
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Get Here are a few activities that
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Guide To Physical Activity Both hea
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❂ ❂ ❂ ❂ ❂ ❂ ❂ ❂ ❂
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Check Your Weight and Heart Disease
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the weight loss. A steady weight lo
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GUIDELINES ON Overweight and Obesit
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High Blood Pressure 63 ✻ ✻ ✻
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Check Your Healthy Heart Answer “
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foods low in saturated fat is the m
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Check Your High Blood Pressure Prev
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10 True. Americans eat way too much
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High Blood Cholesterol 73 ✫ ✫
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Check Your Cholesterol and Heart Di
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7 False. Most vegetable oils—cano
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Eat foods low in saturated fat, tot
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A project of the National Heart, Lu
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