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HISTORY OF CAPE WINES<br />

EARLY TIMES<br />

The first <strong>South</strong> <strong>Africa</strong>n vineyard was planted<br />

by Commander Jan van Riebeeck in 1655<br />

and, on February 2, 1659 he recorded this<br />

famous phrase in his diary: “Today, praise<br />

be to God, wine was pressed for the first<br />

time from Cape grapes,”<br />

Under Van Riebeeck’s successor, Simon<br />

van der Stel, viticulture flourished – he<br />

developed Groot Constantia into a model<br />

farm. In 1688, the French Huguenots arrived<br />

in <strong>South</strong> <strong>Africa</strong>. Both they and the German<br />

settlers later made a valuable contribution<br />

to the development of a <strong>South</strong> <strong>Africa</strong>n<br />

wine culture. During the 18th century,<br />

Constantia’s famous dessert wines earned<br />

international recognition for Cape wines,<br />

however this was followed by a period<br />

of decline. Protective tariffs in Britain<br />

were abolished and by 1880, phylloxera<br />

– a plague that destroys vine roots – had<br />

devastated <strong>South</strong> <strong>Africa</strong>n vineyards. After<br />

the discovery that American rootstock was<br />

resistant to phylloxera, local vineyards were<br />

replanted with grafted rootstock.<br />

Attempts to counteract overproduction and<br />

low prices led to the establishment of KWV<br />

(Co-operative Winegrowers Association) in<br />

1918. This was followed by the introduction<br />

of minimum prices and production quotas<br />

to ensure a stable market. Since then,<br />

the industry has made significant strides<br />

forward with the application of the most<br />

scientific viticultural practices and the<br />

use of the most modern cellar equipment.<br />

Continued research into varieties, soil types<br />

and fermentation keeps it at the forefront<br />

of developments.<br />

The introduction in 1957 of cold<br />

fermentation resulted in a better bouquet<br />

and improved quality of white wines. It also<br />

increased the popularity of semi-sweet<br />

wines. In 1973, a comprehensive system of<br />

control was introduced for ’wines of origin’.<br />

Thirteen areas of origin were designated<br />

and limitations placed on the use of the<br />

term ‘estate’, vintage dates and grape<br />

variety designations. Local wine industry<br />

regulations were brought in line with those<br />

in Europe, contributing to varietal and<br />

classic wines becoming more popular.<br />

In 1975, the first auction of rare Cape wines<br />

took place at Nederburg in Paarl, near Cape<br />

Town. This was to become the showpiece<br />

of the <strong>South</strong> <strong>Africa</strong>n wine industry.<br />

A NEW CENTURY<br />

By the end of the 20th century, KWV had<br />

been transformed and new groupings<br />

had formed as other co-operative wine<br />

cellars converted into companies and<br />

restructured to suit changing local and<br />

global market conditions. These changes<br />

would positively influence the wine<br />

industry in the 21st century.<br />

KWV changed from a co-operative to a<br />

company in December 1997. After lengthy<br />

negotiations between the Minister of<br />

Agriculture and KWV, the Wine Industry<br />

Trust was established in February 1999 by<br />

these two parties. The aim was to fund and<br />

manage generic promotion and research<br />

for the <strong>South</strong> <strong>Africa</strong>n wine industry, to<br />

assist with the establishment of new<br />

farmers from previously disadvantaged<br />

groups, and to promote the development<br />

of farm worker communities.<br />

In 2001, Stellenbosch Farmers’ Winery<br />

and Distillers Corporation merged to<br />

form a new liquor giant, Distell. Today,<br />

Distell’s brands are sold in over 100<br />

countries. Wines of <strong>South</strong> <strong>Africa</strong> (WOSA),<br />

an independent, not-for-profit company<br />

formed in 2000, represents all <strong>South</strong><br />

<strong>Africa</strong>n wine exporters and promotes their<br />

wines abroad, with the aim of building<br />

Brand <strong>South</strong> <strong>Africa</strong>. In 2004, Stellenbosch<br />

Vineyards and Vinfruco merged to form<br />

Omnia Wines – relaunched in 2006 as The<br />

Company of Wine People – a major player<br />

involved in the process from vineyard to<br />

consumer, locally and internationally.<br />

8 9<br />

CAPE WINE INDUSTRY:<br />

FACTS AND FIGURES<br />

The total area under bearing vines (wine<br />

and table grapes) is approximately 115 418<br />

hectares (excluding sultana), ranking <strong>South</strong><br />

<strong>Africa</strong> 14th in the world. This represents 1.7%<br />

of global area under vines. The average<br />

annual wine grape crop yield is 772 litres per<br />

gross ton, the total crush averaging about<br />

1.3 million tons annually. Producing 3.5% of<br />

global production volumes, <strong>South</strong> <strong>Africa</strong><br />

ranks eighth in the world (as at end 2010).<br />

Of the 3 527 primary grape producers in<br />

the country, 41.4% produce 100 tons or less<br />

and 36.1% between 101 and 500 tons during<br />

2011. In 2011, a total of 582 cellars produced<br />

wine in <strong>South</strong> <strong>Africa</strong>. Of the 52 producer<br />

cellars, 34 crushed more than 10 000 tons<br />

and of the 505 private cellars, 453 crushed<br />

less than 1 000 tons.<br />

The wine industry directly and indirectly<br />

supports some 275 606 people and<br />

contributes about R26.2 billion to the<br />

country’s GDP (including tourism), with<br />

about R14.2 billion remaining in the Western<br />

Cape to benefit its residents. Annually, an<br />

estimated R4.3 billion (turnover) is also<br />

generated indirectly through tourism in the<br />

Winelands (2009 figures).

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