Atlas Copco - Annual Report 1999

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RENTAL SERVICE RENTAL SERVICE New Business Area Highlights Emphasis on Services On January 1, 1999, the Rental Service business area was established to emphasize the increased importance of Atlas Copco’s North American equipment rental operations. The rental business tightly connects to the Group’s strategy to further near our customers and capitalize on a greater part of the value chain generated from their demands for industrial equipment and other related products and services. Revenues increased to SEK 7,434 m. (4,010) and operating profit was SEK 1,010 m. (566) including 5 months of operations of Rental Service Corporation (RSC) that is now a parallel division to Prime. The RSC acquisition was effective July 29, 1999. 1999 1998 Revenues, SEK m. 7,434 4,010 Operating profit, SEK m. 1,010 566 Return on capital employed, % 6 5 Investments, SEK m. 2,125 1,124 Number of employees 4,572 2,773 The Rental Service business area, whose newly appointed management team is co-located in Scottsdale, Arizona and Houston, Texas, holds a position as one of North America’s leading providers of equipment rental and related services for a diversified market. The business area with its two divisions, Prime Service and RSC, has close to 500 rental yards in 36 U.S. States, Puerto Rico, Mexico and Canada. In total, over 330,000 customers are served in the construction, industrial manufacturing and homeowner segments. In addition to providing equipment rentals for industrial and construction use, services such as installation, replacement and maintenance represent an important part of the revenues. Also, sales of new and used equipment as well as accessories and merchandise are substantial and growing. Revenues Rental Service’s revenues rose 85 percent, to SEK 7,434 m. (4,010), including five months of operations of RSC which was acquired on July 29. Rental and related services accounted for approximately 71 percent of revenues, sales of new equipment for approximately 8 percent of revenues, sales of parts and related merchandise for approximately 12 percent of revenues, and sales of used equipment for approximately 9 percent of revenues. 62 ATLAS COPCO 1999 Earnings Operating profit increased 78 percent, to SEK 1,010 m. (566). Earnings equaled 13.6 percent (14.1) of revenues including all goodwill expense related to the two acquisitions. In the short term, earnings are highly affected by the utilization rate and mix of the hire fleet, price development on all services and products offered are also important. The return on capital employed ended at 6 percent (5). Considering the large amount of capital tied up in the rental fleet, return on capital invested is an important factor of evaluation in this business area. Due to the relatively high amount of goodwill attached to both of these platform acquisitions, it is also relevant to look at the return on operating capital delivered by the two divisions, excluding the acquisition goodwill. The return on operating capital was 13 percent (15). Business development At January 1, 1999, Atlas Copco established its fourth business area, Rental Service, to further emphasize the importance of the Group’s rental operations in the North American market. The business area then consisted of the Prime Service Division, which at October 1, 1998 integrated Atlas Copco Compressor Technique’s North American energy rental operations, now Prime Energy, as a subdivision to Prime. Effective July 29, 1999 the business area completed the acquisition of Rental Service Corporation (RSC), making the business area the second largest actor in the North American rental industry. RSC forms the second division in the Rental Service business area. One key motive for the acquisition of RSC was the favorable fit that the combined companies represent. The dual force of Prime and RSC provides a platform for a very efficient territory management and gives better accessibility to rental fleet and opportunities for the exploitation of internal synergies in purchasing, IS and administration as examples. In the last quarter of 1999, a project to consolidate the number of vendors was initiated. The guideline is to have two vendors per product category. During 1999, the business area continued to expand its presence in Mexico and completed minor acquisitions to complement the market presence. A significant number of cold starts were put in place during the year. A cold start is generally a very
efficient way to develop already established clusters of stores. Both divisions enhanced their national accounts programs. Furthermore, both divisions significantly improved their web sites, and a number of e-commerce projects were initialized. Investments Investments in the Rental Service business area mainly related to the replacement or expansion of the rental fleet and acquisitions of small add-on companies. During 1999 investments totaled SEK 2,125 m. (1,124) of which approximately SEK 910 m. related to replacement investments in the rental fleet, SEK 970 m. to expansion of the rental fleet and SEK 245 m. to investments in property and equipment. The average age of the rental fleet was approximately 2.6 years at the end of 1999. Training The pronounced service component in every aspect of the business makes training and development of the employees a key activity. The multi-location set up of the business gives great opportunities for the employees to come early in the career into a managerial position. Training is also a crucial success factor. Programs are carried out in areas such as customer service, service and safety, inside sales, communications, and territory management, and a train the trainer concept is well developed. Market outlook The North American demand for equipment rental and related services is foreseen to grow at a faster pace than the North American economy as a whole, and mainly driven by the continued outsourcing trend. Doug Waugaman Pete Post Share of Group revenues 20% Revenues SEK m. 10,000 8,000 6,000 4,000 2,000 0 95 96 97 98 Business Area Executive: Thomas E. Bennett, Deputy Business Area Executive: Lennart Johansson Rental Services’s divisions are: • RSC, President Doug Waugaman • Prime Service, President Pete Post 99 Earnings and Return 95 96 97 98 99 RENTAL SERVICE 1997 1998 1999 Number of rental yards 122 182 482 Number of U.S. States covered 14 23 36 Number of customers >50,000 >75,000 >330,000 Revenues by Type SEK m. % 1,200 30 1,000 800 600 400 200 Rental and related services Sales of parts & merchandise Sales of new equipment Sales of used equipment 0 25 20 15 10 Return on capital employed, %* Operating profit SEK m. * including goodwill expenses for both major acquisitions ATLAS COPCO 1999 63 5 0 RENTAL SERVICE
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Atlas Copco Annual Report 1999 99 A
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Atlas Copco 1999 Revenues Group rev
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The Board of Directors’ Report on
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Wuxi compressor plant in China exte
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ponding to a margin of 6.9 percent
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Product development 1999 1998 Resea
Page 13 and 14: Consolidated Balance Sheet ATLAS CO
Page 15 and 16: Notes to Atlas Copco Group Cash Flo
Page 17 and 18: Notes to the Financial Statements S
Page 19 and 20: The Parent Company reports all leas
Page 21 and 22: Remuneration and other fees for mem
Page 23 and 24: 8 Taxes Group Parent Company 1999 1
Page 25 and 26: NOTES TO THE FINANCIAL STATEMENTS N
Page 27 and 28: 18 Shareholders’ equity Group Sha
Page 29 and 30: 23 Current liabilities to credit in
Page 31 and 32: Goodwill The Group applies an amort
Page 33 and 34: Number of Per- Book shares cent val
Page 35 and 36: ing this report in February 2000, t
Page 37 and 38: for sale and recorded at fair value
Page 39 and 40: On January 1, 1999, the Rental Serv
Page 41 and 42: fully served previously. The Prime
Page 43 and 44: ATLAS COPCO AND THE BUSINESS ENVIRO
Page 45 and 46: Distribution of Revenues by Busines
Page 47 and 48: Investments The business area inves
Page 49 and 50: Lead time cut from 35 days to six T
Page 51 and 52: Premier web pages improve informati
Page 53 and 54: Structural changes To adjust to dep
Page 55 and 56: Protecting operator and environment
Page 57 and 58: Uniroc offers full service to Mount
Page 59 and 60: ics for the end-user. Also, in-hous
Page 61 and 62: Starting in October 1999 and runnin
Page 63: Moving customer-supplier relationsh
Page 67 and 68: A hub system to serve non-urban are
Page 69 and 70: Internet Makes Impact as Business T
Page 71 and 72: Evaluation of power tools To develo
Page 73 and 74: Excellence in Sales Every year, the
Page 75 and 76: ight to existing shareholders. The
Page 77 and 78: Five Years in Summary Atlas Copco G
Page 79 and 80: Summary in USD and EUR Atlas Copco
Page 81 and 82: Consolidated Balance Sheet in USD a
Page 83 and 84: Group Management Giulio Mazzalupi P
Page 85 and 86: Kurt Hellström Ulla Litzén Tore H
Page 87 and 88: Addresses Group Center Atlas Copco
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Atlas Copco - Annual Report 1999

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