Ski – resort and regional development: profile of visitors ... - E-Journal

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Tourist characteristics and demand for tourism destination products in nigeria, tropical africa destinations thus constitute a framework for the planned articulation of policies and strategies to enhance visitor satisfaction with tourism destination products in Nigeria. The study also reveals products that may be congruent with the demands and expectations of various tourists segments or groups. For instance, middle class tourists differed significantly from lower class and student tourists in tourism product demand and problem perception in the tourism destinations. While lower class tourists indicated overwhelmingly higher demand for urban tourism, student tourists differed in their higher demand for a broader range of tourism destination types, thus displaying more elasticity in product demand when compared with others. Also tourists who are degree holders differed from those with diploma/certificates and middle class tourist differed from working class and student tourists groups in several constraints/problems perception within the tourism destinations. Furthermore, tourists of African culture/nationality differed significantly from European and American groups in demand for various types of tourism destinations. African tourists appeared more particular, they patronised mostly nature destinations as water/beach, and wildlife/ecotourism areas. In contrasts, foreign tourists groups, Europeans, Americans and Asians, were more general in product demand; they patronised both culture/historic and nature areas as wildlife/ecotourism destinations. Also, female tourists expressed significantly higher choice for distantly located, safe/quiet, natural and beautiful destinations, and destinations offering good accommodation/entertainment were most preferred. In contrasts, male tourists indicated significantly higher demand for natural landform destinations and areas with abundant amenities/facilities. Destinations that present enriching opportunities for sports facilities/events were also significantly highly preferred by male tourists. Such knowledge as these will be much helpful in determining the basis for a destination-marketing plan that is designed to attract tourists of various socio-economic, educational, sex and culture/nationality groups in Nigeria. It will also aid destination managers/proprietors learn to cater for the particular needs for various tourist groups or markets. The most important of the constraints/problems perceived by tourist include high cost of tourism products/services, poor variety/quality of facilities, and insecurity/hostility. Others include inadequate animal variety and plant species, dirty/obsolete environments and features, high transport cost, poor service/food quality, and poor information. While many of these problems may best be addressed by individual proprietors/managers of tourism destinations, some others as insecurity, high transport cost and information are beyond the control of the individual destination management. Here, government direct intervention, control and support is inevitable and thus canvassed, especially as the tourism industry in Nigeria is still relatively young and underdeveloped. Results of this study also provides meaningful guide to tourism destination proprietors/managers on products, amenities/facilities, to accord priority in destination planning, design and management to attract and sustain desired tourists’ markets. The results also provide valuable information on those tourists segments to target in destination product marketing. Besides, the study provides a framework for articulating policies and strategies to curtail obnoxious constraints to tourists’ patronage of tourism destinations in Nigeria. Tourism Today - Fall 2007 - Full Paper 93
94 Onome Daniel Awaritefe The findings of this study, however, may not be regarded as conclusive for other Third World countries in Africa because of differences in destination environment milieu and types of tourists attracted to such destinations. Further research is required to explore those factors or variables that are demographic, social, cultural, as well as other factors that may also significantly influence tourism product demand in other Third World African tourism environment. It is only then that statements that are more reliable can be made on whether these facets of tourists’ characteristics are important determinants of tourism destination product demand, or not, as some studies suggest. REFERENCES • Adams, A., Lewis, P., and Drake, F. (1973) The Outdoor Recreation Plan. Wisconsin Department of Resource Development, Madison, Wisconsin, Wisconsin Development Series. • Afolabi, F.I. (1993) The relative importance of environmental beautification and other factors of domestic patronage of tourists centres and attractions in Ado-Ekiti, Ondo State, Nigeria. Environment and Tourism in Nigeria. B. Chokor (ed). Environment and Behaviour Association of Nigeria. Pp. 125-146. • Awaritefe, O. (1993) Tourist perception and use of the water resource centres along R. Ethiope, Abraka, Chokor, B. (ed) Environment and Tourism in Nigeria. Environment and Behaviour Association of Nigeria. Pp. 73-89. • Awaritefe, O. (2000) The Spatial Pattern of Tourists’ Preferences and Demand in Nigeria. Unpublished Ph.D. Thesis, Department of Geography and Regional Planning, University of Benin, Benin-City. • Awaritefe, O. (2003) Destination image difference between prospective and actual tourists in Nigeria. Journal of Vacation Marketing. 10(3) 264-281. • Awaritefe, O. (2004) Motivation and other considerations in tourists destination choice: A case study of Nigeria. Tourism Geographies, 6(3) 303-330. • Ashworth, G. and Turnbridge, J. (1990) The Tourists Historic City, London: Pinter Publishers. • Butler, J. (1991) The Economics of English Country Houses, London: Policy Studies Institute. • Burch, C. (1976) Estimation of net social benefits from outdoor recreation, Econometrics, Vol.39, pp. 813-827 • Check, L (1981) An ecological method for assessing landscape architecture. Landscape Architecture , 57,(2) pp.47-62 Tourism Today - Fall 2007 - Full Paper
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THE JOURNAL OF THE COLLEGE OF TOURI
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40 Overall, language tourism can me
Page 43 and 44: 42 • Pearce, P. L. (1995). From c
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Page 63 and 64: 62 Jaume Garau-Taberner competitive
Page 65 and 66: 64 Jaume Garau-Taberner 2.1.4 Other
Page 67 and 68: 66 Jaume Garau-Taberner The next st
Page 69 and 70: 68 Jaume Garau-Taberner 4.2 Results
Page 71 and 72: 70 Jaume Garau-Taberner In continua
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Page 77 and 78: 76 Jaume Garau-Taberner The results
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Page 101 and 102: 100 Stanislav Ivanov Dynamic overbo
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164 Olga Christopoulou, Garyfallos
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168 The european journal of tourism
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