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Kingscote Airport Business Case - Kangaroo Island Council - SA ...

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<strong>Kangaroo</strong> <strong>Island</strong> <strong>Airport</strong> Upgrade <strong>Business</strong> <strong>Case</strong><br />

Party or organisation<br />

Tonkin Consulting<br />

EconSearch<br />

Pacific Aviation Consulting<br />

KPMG<br />

Support to the Project<br />

Engineering assessments of current civil<br />

engineering status and upgrade needs.<br />

Assessment of the economic impacts of the<br />

airport upgrade and tourism generally on the<br />

<strong>Island</strong><br />

Forecasting of air passenger numbers based<br />

on various growth scenarios.<br />

Consultation with airlines and inbound tour<br />

operators.<br />

The <strong>Kangaroo</strong> <strong>Island</strong> <strong>Council</strong> has the capacity and the capability to deliver a<br />

Commonwealth funded airport upgrade project utilising internal resources supported by<br />

external consultants and expertise.<br />

9.5 Strategies that support increases in air travel<br />

As part of the overall economic development of the <strong>Island</strong> community, KIFA, the<br />

<strong>Council</strong>, <strong>SA</strong>TC and other parties are committed to the development of strategies that<br />

will enhance tourism and air travel opportunities for the <strong>Island</strong>. The alignment of all<br />

parties will ensure a co-ordinated, holistic approach.<br />

Strategies underway include:<br />

• Continued marketing of <strong>Kangaroo</strong> <strong>Island</strong> in partnership with booking agencies with<br />

a flight focus. This type of tactical marketing is currently occurring through the<br />

partnership of <strong>SA</strong>TC and Flight Centre;<br />

• KIFA will engage a consultant to review the Tourism <strong>Kangaroo</strong> <strong>Island</strong>’s 40 website<br />

with a view to turning it into a commercial / revenue-generation vehicle. The site<br />

receives the most hits for <strong>Kangaroo</strong> <strong>Island</strong> related searches ahead of any other<br />

<strong>Kangaroo</strong> <strong>Island</strong> site and has the potential to support air travel further;<br />

• Further consultation with airlines including Regional Express and QantasLink to<br />

explore new services and prepare for new aircraft types;<br />

• Consultation with tour operators regarding expansion of “approved private jets” for<br />

access to the <strong>Island</strong> to increase the opportunities for alternative aircraft. <strong>SA</strong>TC and<br />

KIFA are currently pursuing the several stakeholders to develop charter<br />

opportunities for <strong>Kangaroo</strong> <strong>Island</strong> airport; and<br />

• Consultation with Tourism Australia regarding promotion of the <strong>Island</strong> as an “air<br />

travel” destination.<br />

40 Tourism <strong>Kangaroo</strong> <strong>Island</strong> is <strong>Kangaroo</strong> <strong>Island</strong>’s local tourism authority. It is responsible for marketing<br />

<strong>Kangaroo</strong> <strong>Island</strong> as a tourism destination and works closely with <strong>SA</strong>TC, local government and industry.<br />

May 2013<br />

70

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