tal leadership by maintaining the performance of more than ... - Toyota
tal leadership by maintaining the performance of more than ... - Toyota
tal leadership by maintaining the performance of more than ... - Toyota
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<strong>Toyota</strong><br />
Miguel Fonseca<br />
Vice-President<br />
Sales Business<br />
Guillaume Gerondeau<br />
Vice-President<br />
Product Planning & Marketing<br />
Over <strong>the</strong> past 12 months, we experienced<br />
<strong>the</strong> benefi ts <strong>of</strong> an extremely loyal customer<br />
base. Our customers rewarded us with <strong>the</strong>ir<br />
trust in turbulent times. This is <strong>the</strong> result <strong>of</strong> <strong>the</strong><br />
relentless commitment to quality and customer<br />
satisfaction, delivered <strong>by</strong> <strong>Toyota</strong> and Lexus<br />
retailers across Europe. Retailer sustainability<br />
is a foundation <strong>of</strong> <strong>the</strong> <strong>Toyota</strong> business model.<br />
Thanks to this foundation, <strong>Toyota</strong> can positively<br />
contribute to society through engineering and<br />
manufacturing high-quality, innovative vehicles<br />
that customers aspire to own.<br />
Miguel Fonseca<br />
Demand for Hybrid technology is rapidly<br />
increasing. More and <strong>more</strong> customers understand<br />
<strong>the</strong> functional and emotional benefi ts <strong>of</strong><br />
Hybrid. With <strong>the</strong> experience <strong>of</strong> over three million<br />
cars on <strong>the</strong> road, we reached a level <strong>of</strong> mass<br />
affordability. So it was time to bring <strong>Toyota</strong>’s Full<br />
Hybrid Technology into Europe’s most popular<br />
car segment. With unique emotional and functional<br />
benefi ts combined with best-in-class to<strong>tal</strong><br />
cost <strong>of</strong> ownership, <strong>the</strong> new <strong>Toyota</strong> Yaris HSD<br />
<strong>of</strong>fers a winning proposition.<br />
Guillaume Gerondeau<br />
<strong>Toyota</strong> European Sustainability Report 2011 I Environmen<strong>tal</strong> Performance<br />
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