13.07.2015 Views

booke

booke

booke

SHOW MORE
SHOW LESS

You also want an ePaper? Increase the reach of your titles

YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.

154chapter threeThe following example from everyday life will illustrate this point.Phase 1: al-ja#l(Creation of information signals)Football match in Brazil↓The live action is being filmed by cameras and sent out into the world;sound and pictures are being transformed into wavesPhase 2: al-tanzÊl(Transport)Waves are transporting sound and pictures from Brazil into the world↓This transport occurs in the air and completely unnoticed by the human mindPhase 3: al-inz§l(Transformation into perceivable information)The process by which the TV aerials receive the wavesand transform them into sounds and pictures↓The result is a form of pictures and sounds that isperceivable by the human sensesPhase 4: al-idr§k(Perception)Viewers in China can follow the football match in Brazil through their senses.The football match enters the viewers’ knowledge.This example shows that it is possible to distinguish between waysof communication that happen objectively and outside human perception(the transfer of sound and pictures via waves from Brazil to

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!