19.01.2016 Views

THE CARBON WAR

7VrET4MPk

7VrET4MPk

SHOW MORE
SHOW LESS

You also want an ePaper? Increase the reach of your titles

YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.

Give us moving pictures 157<br />

We are crammed in a small soundproof bubble where meetings can presumably<br />

be held without disturbing the long rows of people. I wonder how<br />

much shouting BBC journalists and producers do at each other, under the stress<br />

of their deadlines and storylines. I imagine it is not inconsiderable. Hence the<br />

bubble, maybe.<br />

Roger opens our meeting. I am very aware that there is an immense<br />

economic upheaval underway in society, he says, a complete energy transition,<br />

and that we are not covering it at all well. I read a lot of things about how clean<br />

energy is exploding, and I get it about the crossover into storage and transport.<br />

I accept that there is a major running story around the carbon bubble too, as<br />

yet largely untold on television. But to tell these stories on the news, I need<br />

moving pictures. It can’t be solar farms or solar lanterns. It can’t be rooms full<br />

of investment bankers.<br />

You seem to be saying that we are at a newsworthiness disadvantage,<br />

I say, because we can’t do stuff like exploding oil rigs, burning oil trains, and<br />

oil-caked pelicans.<br />

I can sense Sarah wincing beside me. She is Solarcentury’s head of press.<br />

But I have known Roger for a long time. We have a frank relationship.<br />

And so we brainstorm, searching as hard as we can for things that will<br />

look interesting as they move.<br />

I was in this building yesterday, on a different floor, talking about the solar<br />

revolution on radio, for a business programme on the BBC World Service. They<br />

wanted to explore my idea that a solar revolution is inevitable. The interviewer<br />

was sceptical to the point of hostility, which I always welcome: antipathy, fake<br />

or otherwise, helps me get my points out.<br />

With the recording complete, she showed me a different face. I hope<br />

you’re right, she said.<br />

So do I. But whatever, when it comes to the news, it looks worryingly as<br />

though solar, with its lack of moving parts, will be confined to the radio.<br />

London, 9 th March 2015<br />

I forgot the Solar Impulse, sitting in its hanger in Abu Dhabi. Today it begins<br />

its epic flight around the world. The event has captured the imagination of the<br />

mainstream moving-picture media, on an international basis. It is easy to see<br />

why, looking at the elegant plane taking off en route to Oman on the first leg<br />

of its circumnavigation.

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!