Future of an Ageing Population
gs-16-10-future-of-an-ageing-population
gs-16-10-future-of-an-ageing-population
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Percentage <strong>of</strong><br />
internet non-users<br />
(Total number <strong>of</strong> areas = 122)<br />
4.8 to 9.9 (33)<br />
10.0 to 14.9 (52)<br />
15.0 to 19.9 (29)<br />
20.0 to 24.9 (7)<br />
25.0 to 29.2 (1)<br />
Figure 7.7: Internet non-users as percentage <strong>of</strong> population by UK county, 2014 223 .<br />
Survey <strong>of</strong> 6,440 people<br />
Although provision is largely market-led, technology is increasingly seen as<br />
<strong>an</strong> essential public service. The government is already doing much to improve<br />
technology infrastructure, including pl<strong>an</strong>ning to provide superfast broadb<strong>an</strong>d<br />
coverage to 90% <strong>of</strong> the UK by early 2016 (completed) <strong>an</strong>d 95% by December<br />
2017, along with access to basic broadb<strong>an</strong>d (2Mbps) for all from December<br />
2015 M . Other potential ways to improve the uptake <strong>of</strong> technologies include<br />
supporting community-based ICT schemes which c<strong>an</strong> be effective in engaging<br />
hard-to-reach adults 186 .<br />
Design c<strong>an</strong> play a critical role in making technologies accessible <strong>an</strong>d appealing,<br />
including for groups <strong>of</strong> the population who are generally slower to adopt<br />
technology, such as older people. Age-friendly <strong>an</strong>d inclusive approaches,<br />
c<strong>an</strong> maximise accessibility <strong>an</strong>d uptake <strong>of</strong> technologies for older people 186 .<br />
M For information on current government action: http://dcmsblog.uk/2016/01/digital-engagement/<br />
P97
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