EMAIL OUTREACH PLAYBOOK
email-outreach-playbook
email-outreach-playbook
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INTRODUCTION 03<br />
IN THIS <strong>PLAYBOOK</strong> I’M GOING TO TAKE YOU THROUGH:<br />
1<br />
Best practices for sending sales outreach emails 04<br />
2<br />
Examples of poor outreach emails and what we can learn from them<br />
17<br />
3<br />
Examples of good (and great) outreach emails and what we can learn<br />
from them<br />
27<br />
4<br />
How to boost open rates<br />
34<br />
5<br />
How to boost replies<br />
42<br />
6<br />
Anatomy of a great outreach email<br />
50<br />
7<br />
Ready-made templates that are proven to work and that you can use<br />
52<br />
8<br />
Additional resources<br />
63<br />
IN SHORT:<br />
EVERYTHING YOU NEED TO MASTER THE ART OF SENDING EFFECTIVE<br />
SALES <strong>EMAIL</strong>S.<br />
<strong>EMAIL</strong> <strong>OUTREACH</strong> <strong>PLAYBOOK</strong>