Revista Tinerilor Economiºti (The Young Economists Journal)

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11. Homburg, C., Management – Marketing - Tourism Marketingmanagement, Strategie – Instrumente – Umsetzung – Krohmer, H. Unternehmensführung, 2 nd Edition, Gabler, Wiesbaden, 2006. 12. Kotler, P., Marketing Management, Strategien für wertschaffendes Handeln, 12 Keller, K.L., Bliemel, F. th Edition, Pearson Education, Prentice Hall, 2007. 13. Kröber-Riel, Strategie und Technik der Werbung: Verhaltenswissenschaftliche W., Esch, F.R. Ansätze, 5 th Edition, Dtv, München, 2000. 14. Liebmann, H.P., Zentes, J., Swoboda, B. Handelsmanagement, 2 nd Edition, Vahlen, München, 2008. 15. Löbbert, R., Lebensmitteln: Waren – Qualitäten – Trends, Europa Lehrmittel, Hanrieder, D., Berges, U., Beck, J. Haan-Gruiten, 2001. 16. Morschett, D. Retail Branding und Integriertes Handelsmarketing, Gabler, 17. Müller- Wiesbaden, 2002. E-Commerce im Handel: Zentrale Problemfelder, in Müller- Hagedorn, L. Hagedorn L., Zukunfstperspektiven des E-Commerce im Handel, dtv, München, 2000. 18. Niţă, V., Merchandising, Concepte, principii, reguli de bază, standarde, Corodeanu, D. Tehnopress Iaşi, 2007. 19. Olteanu, V. Management – marketing: o provocare ştiinţifică, Ecomar, Bucharest, 2002. 20. Omar, O. Retail Marketing, Pearson Education, Essex, 1999. 21. Pop, N.A., Tendencies of Internationalization in Retailing, in Analele Dabija, D.C. Universităţii Oradea, Ştiinţe Economice, Tom XVII, Volum IV, 2008, pp.1099-1105. 22. Pop, N.A., Dumitru I. Marketing internaţional, Uranus, Bucharest, 2001. 23. Popa, C. Dilema preţurilor, Revista Piaţa, November 2010, Nr. 71. 24. Rode, J. Europäer kaufen im Web – BCG erwartet 9 Mrd. Euro Internet Umsatz, în Lebensmittelzeitung, anul 52, Nr. 6, 2000. 25. Roman, V. Chiria spaţiilor comerciale din Capitală a ajuns la jumătate faţă de 26. Stănciulescu, G.C., Hallier, B. anul trecut, 5.10.2010, published in Adevărul. How Retailing has Changed? What Marketing Did for this Change?, in Supplement of Studia Universitatis Babes-Bolyai.Oeconomica, Cluj-Napoca, 2006, pp.500-502. 27. Stone, G.P. City shoppers and urban identification: Observations on the Social Psychology of City Life, in The American Journal of Sociology, July 1954, Nr. 60, pp.36-45. 28. Tomczak, T. One to one marketing im Lebensmitteleinzelhandel – Grundlagen und Perspektiven, in Zentes, J. (Ed.), One to one Marketing – Sinnvoll und umsetzbar?, Ergebnisse des 9. Bestfoods Trend-Forum, 29. Zentes, J., Ferring, N. 30. Zentes J., Janz M., Morschett D. 31. Zentes, J., Swoboda, B. TrendForum Verlag, Gabler Wiesbaden, 2000, pp.19-38. Internationales Handelsmarketing, in Herrmanns A., Wissmeier U., Internationales Marketing Management, Vahlen, München, 1995. Neue Dimensionen des Handelsmarketing, Institut für Handel und Internationales Marketing, Walldorf, 1999. Auswirkungen des Electronic Commerce auf den Handel, in Die Betriebswirtschaft, Year 60, Nr. 6, 2000, pp.687-706. 73
Revista Tinerilor Economişti (The Young Economists Journal) 32. Zentes, J., Grundbegriffe des Marketing: Marktorientiertes globales Swoboda, B. Management-Wissen, 5 th Edition, Dtv, München, Stuttgart, 2001. 33. Zentes, J., Handelsmonitor I 98, Trends&Visionen: Wo wird im Jahre 2005 Swoboda, B. Handel „gemacht”? Deutscher Fachverlag, Frankfurt am Main, 1999. 34. Zentes, J., Profilierungsdimensionen des Tankstellen-Shopping, Institut für Swoboda, B. Handel und Internationales Marketing, Leckerland Deutschland, Saarbrücken-Frechen, 1998, pp.30-39. 35. Zentes, J., Swoboda, B., Schramm- Klein, H. Internationales Marketing, 2 nd Edition, Vahlen, München, 2010. 74
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Revista Tinerilor Economiºti Journ
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REVISTA TINERILOR ECONOMIŞTI ISSN
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What is happened when the rules are
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THE IMPORTANCE OF COMMUNICATION IN
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RECENT DEVELOPMENTS IN THE EU TAXAT
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At the end of the 1990-2000 decade,
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Regarding the tax burden related to
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Indirect taxes are defined as the s
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Source: Tax revenue in the European
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EVALUATION OF MANAGEMENT PERFORMANC
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cash flow statement may also be use
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ISSN 1583-9982
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