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Creative HEAD February 2018

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Editor’s letter<br />

56<br />

22<br />

42<br />

You, dear reader, are amazing. Yup, you are. The modern<br />

hairdresser is so much more than a snipper of strands, a painter of<br />

highlights. You have always been an ear, someone clients can share their<br />

lives with. But it strikes me that now, more than ever, you are a problem<br />

solver extraordinaire, thinking on your feet and tailoring advice and services<br />

to each individual who’s sat in your chair. Our look at extensions (page 60) is<br />

testament to that – appropriately titled The Full Story, it identifies how making<br />

hair super-long is now no longer the main driver. It’s offering an answer to a hair<br />

headache that could very well be affecting your client’s confidence, her sense of<br />

self-image. You can make that difference. And I urge you to read our interview<br />

with our 2017 Most Wanted Session Stylist, Syd Hayes (page 56). An intelligent<br />

and funny chap, Syd is working at the very top level on fashion shoots and<br />

shows… yet remains utterly grounded, intent on continuing the success of<br />

the family salon, too. One day he’ll have Kate Moss in his chair, the next it<br />

might be Katie from Kew – and he’ll make both feel like supermodels.<br />

Because that’s the power you have, and you should never forget it –<br />

and perhaps remind yourself, every so often, that you’re pretty<br />

incredible at it.<br />

Amanda Nottage<br />

Editor<br />

JOIN US!<br />

Hairdressers and salons all over<br />

the UK and Ireland are poised for<br />

the return of <strong>Creative</strong> <strong>HEAD</strong>’s<br />

Most Wanted and The It List<br />

Awards, launching 1 March.<br />

Look out for your entry form in<br />

the next issue! Want to grow<br />

your business? Get to Salon<br />

Smart (25-26 March). This<br />

year’s impressive agenda<br />

features more than 25<br />

awesome names and faces<br />

– it’s our biggest and most<br />

brilliant line-up yet! Book now.<br />

While you’re at it why not sign<br />

your salon up to our fourth annual<br />

Big Hair Do – the UK’s biggest hair<br />

party, taking place on 26 September!<br />

An exclusive event for just 100<br />

salons (fi rst come, fi rst served), it’s<br />

designed to get people excited about<br />

your salon, staff and services. Visit<br />

creativeheadmag.com/events<br />

amanda@alfol.co.uk creativeheadmag.com creativeheadmagofficial<br />

@creativeheadmag

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