PAINT S/S18

MY INSTA FIVE
@CASEYC_HAIR
On a shoot for Spectrum
Collections make-up brushes
Casey Coleman
FOUNDER, CHAIR SALONS
IT LIST VISIONARY 2017
From my #MWIT17 Colour
Expert finalist collection
Chair Salons is about to open
Stage work in the Ukraine
#TBT 2015 – the inspiration
was a Japanese warrior with an
Alexander McQueen twist
MY ADVICE
If there’s one thing I’ve learnt
the hard way, it’s only ever do
something you’re comfortable
with. We all want to please our
clients, but sometimes, you
just need to trust your instincts
and have the courage to say
‘no’. With social media creating
highly unobtainable results,
the pressure on us colourists
is twice as hard. This is why it’s
important to stay true to your
gut feeling and educate our
clients on what’s possible, what
the costs are and how long
it’ll take, all while maintaining
healthy, well-nourished hair.
WHAT’S THE BIGGEST CHALLENGE
FACING SALON COLOURISTS
RIGHT NOW?
There’s one issue that most
colourists don’t even know is
happening. Why is it that the
majority of women that we
see that are over the age of
40, have beige bobs or dull,
unflattering hair? It’s because
the majority of us are afraid
to be creative on our mature
clients. I urge you, don’t be
afraid of offering clients of ANY
age creative changes – you’ll be
surprised at how many take you
up on it.
AND WHAT’S THE BIGGEST
OPPORTUNITY?
Social media platforms really
do create a lot of opportunity,
even though it creates a lot
of pressure for us! I’ve been
scouted several times from
other salons, brands and
production companies from my
accounts! But although social
media is a great “platform”
tool, it’s also educational,
informative and helpful.
2017
2017
WINNER
THE VISIONARY
Inspired by that small amount
of blue sky piercing though dull,
grey, overcast clouds
See so much more from our PAINTERS at creativeheadmag.com/paint right now
– and there’s even more to come!
PAINT | 13