PAINT S/S18
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HEAVEN<br />
S C E N T<br />
THE MODERN WOMAN WANTS TO FEEL SPECIAL WHEN THEY VISIT THE SALON<br />
AND IT DOESN’T GET MORE INDULGENT THAN CHOOSING A HAIR COLOUR SCENT.<br />
INTRODUCING COLOR SUBLIME BY REVLONISSIMO FROM REVLON PROFESSIONAL<br />
Competition for colour clients is fierce in salons up and down the<br />
country, but what if we could offer you a USP like nothing else?<br />
Something that would set you apart from the rest and for all the<br />
right reasons?<br />
Color Sublime by Revlonissimo gives clients the chance to<br />
choose the fragrance of their hair colour service, providing a<br />
luxurious experience like no other. The power of scent can’t be<br />
underestimated – the slightest hint of a perfume can trigger<br />
memories and feelings and it’s this sense of smell that can at<br />
once make us feel calm, relaxed or energised.<br />
By offering your client an exclusive selection of fragrances<br />
for the Color Sublime by Revlonissimo service, you make<br />
them feel special and unique – it’s a chance for clients to<br />
surround themselves with a scent that makes them feel good<br />
about themselves.<br />
Mix any of these fragrances with the Color Sublime by<br />
Revlonissimo ammonia-free colour mixture for a one-ofa-kind<br />
hair experience. It provides up to 100 per cent<br />
coverage, excellent light reflection and even colour<br />
results. The colour enhancing oil system features<br />
a blend of oils. This blend coats the hair and<br />
promotes colour diffusion, while hair is cared<br />
for with cotton extract and rosehip oil.<br />
In fact, 98 per cent of women feel that<br />
the natural beauty of their hair has been<br />
refined* with ammonia-free Color Sublime<br />
by Revlonissimo.<br />
To accompany the new fragrances, Revlon<br />
Professional has also launched the Insta Hair<br />
Contour technique, ideal for clients that want<br />
98% OF WOMEN FEEL THAT THE NATURAL BEAUTY OF THEIR HAIR<br />
HAS BEEN REFINED* WITH AMMONIA-FREE COLOUR SUBLIME<br />
THE THREE FRAGRANCES ARE:<br />
SUNSET MOOD: go exotic with notes of orange, mandarin,<br />
peach, apricot, rose and musk.<br />
SWEET GOURMET: enjoy notes of lily, jasmine, chocolate, cocoa<br />
butter, vanilla and musk.<br />
ZEN MOMENT: relax with notes of orange, lemon, rosemary,<br />
clove, lily, freesia, wood and musk.<br />
natural-looking results. Highlights are applied on<br />
top of colour during the processing time to create<br />
brighter sections that blend in with the global<br />
colour. The highlights will also take the colour, but<br />
will soften the sides and areas around your client’s<br />
face. The result is beautiful, natural-looking colour<br />
with nuances of other shades but without any extra<br />
service time.<br />
20 | <strong>PAINT</strong>