PAINT S/S18
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A DROP<br />
OF<br />
MAGIC<br />
@Pure Pigments is a breakthrough colour innovation<br />
from Goldwell that opens up a whole new world of colour<br />
results. Add just a few drops of this direct dye additive to<br />
your usual Goldwell colour to create long-lasting,<br />
multi-dimensional, customised colour effects with the<br />
most astonishing shine – it’s incredible!<br />
The breakthrough HD3 Dye Technology in @Pure<br />
Pigments – a completely new generation of direct dye<br />
molecules inspired by high definition photographic<br />
dyes – was developed over 17 years by Goldwell in<br />
collaboration with the experts at Fujifilm.<br />
Now this amazing new colour product, delivering<br />
unparalleled 3-D colour effects and long-lasting<br />
brilliance, is set to enter Goldwell salons across the<br />
country from March 2018.
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