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Notes<br />

relations agent required journalists invited to a press junket for "Far <strong>and</strong><br />

Away" to agree in writing to publish interviews only in connection with<br />

the initial theatrical release <strong>and</strong> not sell them to tabloids. Even without<br />

explicit constraints, the need for access limits c<strong>and</strong>our. The editor <strong>of</strong><br />

Premiere conceded: "It's easy to be blackballed in that world as a writer.<br />

It's very hard to shake a reputation as a killer if you've done one tough<br />

piece." After the journal published a strong article about "Aliens 3," 20th<br />

Century Fox pulled its ads for the movie. Warner Brothers barred the Los<br />

Angeles Magazine critic from future screenings after he wrote a critical<br />

piece about "Batman Returns." Paramount withdrew all ads indefinitely<br />

from Variety following a critical review <strong>of</strong> "Patriot Games." Its vicepresident<br />

for communications said: "the trade [papers] are there to assess<br />

the commercial viability <strong>of</strong> a film <strong>and</strong> give exhibitors <strong>and</strong> industry people<br />

an enlightened interpretation <strong>of</strong> what the film can do. It's not like a review<br />

for The New York Times. . .that would be assessing the merits <strong>of</strong> the<br />

film." Variety's small circulation (well under 20,000) made it highly<br />

dependent on advertising. Its editor apologised <strong>and</strong> promised that the<br />

reviewer (who had almost 20 years experience) would never again be<br />

assigned a Paramount film <strong>and</strong> might be fired. He warned the reviewer<br />

that he objected "when [your] political opinions. . .(a) color the review<br />

emotionally, <strong>and</strong> (b) negatively critique the work done by artisans such as<br />

the composer, cinematographer, etc. . . these views are not subject for<br />

intellectual discourse; they are policy." New York Times D1 (June 1,<br />

1992), B3 (June 10, 1992). A group <strong>of</strong> Indian film stars retaliated against<br />

six movie gossip magazines by refusing them any further interviews. New<br />

York Times s.1 p.5 (September 6, 1992).<br />

When the editor <strong>of</strong> Automobile attacked General Motors at the annual<br />

Automotive Press Association dinner for closing 21 plants <strong>and</strong> eliminating<br />

74,000 jobs, calling GM management "piano players in the whorehouse,"<br />

the carmaker withdrew Oldsmobile <strong>and</strong> Buick ads for three<br />

months. The editor said that GM's 50-60 pages <strong>of</strong> advertisments a year<br />

(out <strong>of</strong> 900) could make the difference between pr<strong>of</strong>it <strong>and</strong> loss. The GM<br />

vice president for marketing <strong>and</strong> public affairs responded that "all G.M.<br />

vehicle divisions make their own decisions about how to spend advertising<br />

dollars." Toyota pulled its ads from Road <strong>and</strong> Track when it failed to<br />

make the 1991 "10 Best List." GM did the same when Car <strong>and</strong> Driver<br />

photographed an Opel Kadett in a junkyard <strong>and</strong> called it "the worst car in<br />

the world." New York Times C9 (June 26, 1992).<br />

70<br />

Kennedy (1971). "A good lawyer is like a good prostitute . . . If the price is<br />

right, you warm up your client." Tybor (1978: 18), quoted in Galanter<br />

(1983: 159).<br />

71<br />

Before Duckworth published D.H. Lawrence's Sons <strong>and</strong> Lovers, Edward<br />

Garnett cut 10 per cent <strong>of</strong> the text without consulting the author, partly<br />

because it was sexually too explicit. The complete version is being<br />

published by Cambridge University Press. New York Times B3 (May 6,<br />

1992).<br />

73

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