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Conceptual Art: A Critical Anthology - uncopy

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1975<br />

joseph kosuth<br />

1.<br />

<strong>Art</strong> changes only through strong convictions, convictions strong enough to change society<br />

at the same time.<br />

—Théophile Thoré, 18551 Bolshevism, and later Nazism, offered avant-garde art the alternative of supporting a<br />

revolutionary regime through aesthetic conformity—(that is, through ceasing to exist)<br />

or attempting to revolutionize itself without any prospect of changing life, in view of<br />

the superior force of the “professional revolutionists.”<br />

Either of these choices could only lead to the end of avant-gardism. Without its<br />

political shadow, the defiance of accepted social or moral norms becomes a game in<br />

which the old threats are turned into an insider’s joke. Today, revolts restricted to the<br />

aesthetic are welcomed by the middle class as a solace; they revive the aroma of the<br />

exciting times when hostility and misunderstanding between artists and the public were<br />

considered dangerous.

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