AnnuAl REPORT 2011-2012 - Sbs

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APPENDIX 17 (CONTINuED) average weekly reach (000s) by market 1 148 SBS 2007 2008 2009 2010 2011 Capital cities Sydney 1,595 1,690 1,628 1,551 1,556 Melbourne 1,637 1,633 1,641 1,631 1,676 Brisbane 929 980 1,006 988 964 Adelaide 536 545 537 540 519 Perth 611 598 619 667 670 Total 5,307 5,445 5,431 5,377 5,386 Regional areas NSW regional 1,332 1,302 1,306 1,139 1,049 VIC regional 464 460 462 453 462 QLD regional 643 650 658 564 495 Tasmania 208 221 216 204 198 Total 2,646 2,632 2,643 2,361 2,204 1 Total people (000s). SBS ONE and SBS TWO. SBS TWO reach included from June 2009. Source: OzTAM (5 City Metro) and RegTAM (Aggregated Markets excl. WA) – Total Individuals Incl. guests, 5 Min Consecutive Reach, Sun-Sat, 24 Hrs.
APPENDIX 17 (CONTINuED) average weekly reach (000s) by key demographics 2007 2008 2009 2010 2011 Five capital cities Total people 5,307 5,445 5,431 5,377 5,386 People 0-17 616 669 631 586 567 People 0-39 2,248 2,309 2,221 2,176 2,067 People 40+ 3,062 3,138 3,212 3,203 3,320 Men 18-39 897 880 865 871 792 Men 40-54 670 722 744 735 743 Men 55+ 884 893 947 936 988 Men 18+ 2,450 2,494 2,555 2,540 2,521 Women 18-39 736 761 725 719 708 Women 40-54 611 646 624 616 611 Women 55+ 896 877 897 916 978 Women 18+ 2,242 2,283 2,246 2,251 2,297 Regional areas Total people 2,646 2,632 2,643 2,361 2,204 People 0-17 350 334 311 278 237 People 0-39 1,028 990 966 821 726 People 40+ 1,620 1,644 1,678 1,541 1,479 Men 18-39 376 344 354 283 257 Men 40-54 335 350 354 315 293 Men 55+ 492 484 503 467 463 Men 18+ 1,181 1,177 1,211 1,064 1,013 Women 18-39 320 312 301 260 233 Women 40-54 301 302 305 280 264 Women 55+ 493 508 516 479 459 Women 18+ 1,114 1,122 1,121 1,019 955 1 Total people (000s). SBS ONE and SBS TWO. SBS TWO reach included from June 2009. Source: OzTAM (5 City Metro) and RegTAM (Aggregated Markets excl. WA) – Total Individuals Incl. guests, 5 Min Consecutive Reach, Sun-Sat, 24 Hrs. AnnuAl RepoRt 2011 – 2012 149
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AnnuAl REPORT 2011-2012
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ExPlORing ThE wORld wiTh sbs... ThR
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AnnuAl RepoRt 2011 - 2012 3
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ChAiRmAn And mAnAging diRECTOR’s
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niTv jOinEd sbs On july 1, 2012 AhE
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sbs budgET bOOsT SBS welcomed a $15
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nEw-lOOk sTudiO And AuTOmATEd COnTR
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uniTing COmmuniTiEs ThROugh inTERnA
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OARd OF diRECTORs The SBS Board of
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Michael ebeid - Managing Director M
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OuR sTRATEgiC PRiORiTiEs This Annua
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Goal 1 TO dEEPEn AusTRAliAns’ Eng
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SbS cQ is an extension of SbS progr
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Significant coverage for the year i
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Goal 1: Objective 1.2 To create mor
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SBS acquired programming SbS has ac
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Studio StUDiO is an SbS subscriptio
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The Family SbS Radio supported the
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Goal 2 To GRoW aUDIENCES Objectives
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SBS International Program Sales SbS
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Transmission SBS television service
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Goal 2: Objective 2.2 For australia
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Goal 2: Objective 2.3 For more aust
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Organisation AnnuAl RepoRt 2011 - 2
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Contractor management system SbS ha
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Online advertising Online advertisi
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GovERNaNCE Statement on governance
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Expenditure by Classification 80% 6
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Health and Safety Committees (HSC)
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SbS continued to play an active rol
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Financial Statements AnnuAl RepoRt
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STATEMENT BY THE DIRECTORS, CHIEF E
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Notes COnSOlIDAteD CORpORAtIOn 2012
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STATEMENTS OF CHANGES IN EQUITY for
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CASH FLOW STATEMENTS for the year e
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SCHEDULES OF COMMITMENTS as at 30 J
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SCHEDULES OF CONTINGENCIES as at 30
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1. Summary of significant accountin
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In 2012, in line with Government po
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The classification depends on the n
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Depreciation and amortisation rates
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(aa) Contingent liabilities and Con
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3(c) Depreciation and amortisation
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4. Own-source income 4(a) Sale of g
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6. Income tax Notes 6(a) Income tax
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6(e) Movement in temporary differen
Page 99 and 100: 7(c) Investments Notes COnSOlIDAteD
Page 101 and 102: 7(d) Other investments (cont.) Free
Page 103 and 104: 8(d) Analysis of property, plant an
Page 105 and 106: 8(d) Analysis of property, plant an
Page 107 and 108: 8(e) Inventories All inventories ar
Page 109 and 110: 9(b) Other payables (cont.) Total o
Page 111 and 112: 12. Cash flow reconciliation COnSOl
Page 113 and 114: 14. Directors remuneration Director
Page 115 and 116: 16(b) Average annual reportable rem
Page 117 and 118: 16(c) Other employees whose salary
Page 119 and 120: 18(c) net income and expense from f
Page 121 and 122: 18(e) Credit risk (cont.) The follo
Page 123 and 124: WeIghteD AveRAge eFFeCtIve RAte FIx
Page 125 and 126: APPENDICES Appendix 1 Multilingual
Page 127 and 128: SBS Radio analogue networks - weekl
Page 129 and 130: SBS TWo - 24 hours local iMPoRTed g
Page 131 and 132: APPENDIX 4 Programs commissioned fo
Page 133 and 134: APPENDIX 6 SBS ONE: Languages broad
Page 135 and 136: APPENDIX 8 SBS TWO: Languages broad
Page 137 and 138: APPENDIX 10 SBS Radio - Language pr
Page 139 and 140: APPENDIX 11 SBS Radio: Schedules an
Page 141 and 142: National Radio Network* MONDAY TuES
Page 143 and 144: APPENDIX 13 SBS TWO: Languages and
Page 145 and 146: SBS TWo LANguAgE COuNTRY HH:MM % LO
Page 147 and 148: APPENDIX 16 SBS ONE: Top 50 program
Page 149: APPENDIX 17 SBS Television: Audienc
Page 153 and 154: APPENDIX 18 SBS Online: Top 10 SBS
Page 155 and 156: APPENDIX 20 SBS DVD titles: Top sel
Page 157 and 158: AREA SERVED CHANNEL Beswick* 63 Bic
Page 159 and 160: AREA SERVED CHANNEL Elizabeth South
Page 161 and 162: AREA SERVED CHANNEL Mandurah 54 Man
Page 163 and 164: AREA SERVED CHANNEL Nowra North 63
Page 165 and 166: AREA SERVED CHANNEL South Australia
Page 167 and 168: APPENDIX 23 SBS analogue radio serv
Page 169 and 170: AREA SERVED CHANNEL South Australia
Page 171 and 172: Chevron Choosi Chorus Line Chrysler
Page 173 and 174: Qld Dept of Justice & Attorney gene
Page 175 and 176: APPENDIX 25 SBS Television: Program
Page 177 and 178: PROgRAM SPONSORS Iron Chef, The (Se
Page 179 and 180: PROgRAM SPONSORS Speedweek 2012 Hig
Page 181 and 182: APPENDIX 26 SBS Online: Advertisers
Page 183 and 184: Musiktrafik My Wardrobe NSW Attorne
Page 185 and 186: APPENDIX 29 SBS outside broadcasts
Page 187 and 188: indEx OF AnnuAl REPORT REQuiREmEnTs
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AnnuAl REPORT 2011-2012 - Sbs

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