Decor January-February 2019

What kind of products do you offer to your customers
with your Karmen Home brand? How did this
brand come about?
Karmen Home continues to work in line with the
demand of our customers in decorative style with the
development of printing technologies in recent years.
As Karmen Home, we offer our customers superior
quality products that are constantly updated without
any color and pattern restrictions.
Can you give us information about your export activities?
How do you plan to work in this field in 2020
together with the regions and countries you export
to?
We have reached 40% of our total sales by focusing
on export activities in the last 1 year. In addition to
the acrylic products that we have sold abroad for
years, we also produce polypropylene and polyester
collections for the last 1 year. These products, which
have a large market share in exports, are updated
every day with the experience of Karmen Carpet and
offered to the overseas customers. We are planning
to expand our investments in 2020 and increase our
product range and therefore our production.
If you need to evaluate the last years and 2020, what
can you say for the carpet sector and your brand?
The years of 2018-2019, which were difficult due to
the economic crisis in the domestic market, seem to
have returned to their normal course due to the activity
in recent months. As marathon runners, we are
determined to continue contributing to our country’s
economy by continuing our investment, development
and marketing activities in 2020.
What do you think is the most important thing in the
promotion of a carpet brand?
TRUST, which is the most important element in the
manufacturer, store and consumer chain, is the
cornerstone of the brand. The main elements of this
trust are the quality of Karmen Carpet which is never
compromised, fast service network, continuously
developed products and end user satisfaction.
What would you like to add?
We, as the Karmen family, continue our works with
the idea of making added value to our country consistently
by supporting our brand with our new investments
and current products in line with the demands
of our consumers.
January - February 2020 • DECOR 41