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Határon átnyúló turizmusfejlesztési hálózatok - VÁTI

Határon átnyúló turizmusfejlesztési hálózatok - VÁTI

Határon átnyúló turizmusfejlesztési hálózatok - VÁTI

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Integrated tourism development<br />

in Répce Valley<br />

Beneficiary: Region Focus Company for Enterprise-,<br />

Human Resource- and Environment Development<br />

9700 Szombathely, Kisfaludy u. 57.<br />

Subsidy amount: 71 828 EUR<br />

Aim of the project<br />

To explore Répce Valley as tourist destination, and to develop tourist products and services after the data collection.<br />

The project is furthermore addressed at systematising the tourist products and services in a system based on determined<br />

aspects for the purpose of marketability. To create a strong cohesion and internal loyalty feeling among the peoples, nations<br />

living here so that this region can represent the regional interests stronger toward external markets.<br />

Content of the project<br />

Based on the earlier networking, workshops were held<br />

8 times in Répce Valley. At these events the mapping of<br />

the tourist treasure register has been started. The information<br />

background to the thematic routes was provided by the<br />

work performed in the projects and the questionnaires<br />

sent out and processed. The detailed process of the tours<br />

and essentially the establishment thereof were realized<br />

with the cooperation of the concerned and interested<br />

parties. A 100-page book with 12 colour shots was produced<br />

in 1000 copies based on the tourist treasure register compiled<br />

at the workshops, and a CD in 300 copies containing the<br />

book content completed with description on the tourist<br />

treasures of the settlements in Répce Valley left out from the<br />

book due to size restrictions and with an album consisting of<br />

41 pictures. The dates, venues of the different festivals were<br />

determined. Contacts were established with the unions,<br />

associations and educational establishments uniting the arts<br />

in Hungary. Three cultural festivals were held in Kapuvár,<br />

Csepreg and Répcelak. The structure of the education<br />

promoting the accomplishment of the integrated development<br />

conducted in the project was formulated. The trainings<br />

promoting integrated tourism development were set up<br />

for the 4 target groups at 4 venues, three times as<br />

planned, at which participants received documents as<br />

course auxiliary material in printed and electronic format.<br />

These were materials partly elaborated by the instructors,<br />

partly the SAKK educational materials established by the<br />

National Development Authority. The Répce Conference<br />

undertaken in the project was held on 10 May 2006 at the<br />

Town Centre of Culture. The lecturers detailed the results<br />

achieved so far in the project, the treasures and traditions<br />

of this area, architecture and folk art of Répce Valley in<br />

four blocks. The possible vision for Répce region was<br />

illustrated specially with regard to tourism development, and<br />

the possibilities as to obtaining funding were reported on.<br />

Results of the project<br />

As a result of the integrated communication it was achieved<br />

to build direct connections to the entrepreneurs, intellectual<br />

strata of the regions, to the municipality managers, institutional<br />

and church managements, representatives of the different<br />

scientific fields. The Art Festivals at Répce improved the<br />

loyalty feeling in the region. The cross-border effect of the<br />

project was extremely intensive, which did not limit to the<br />

partner settlements, but got almost all communities in the<br />

Répce Valley of Burgenland concerned active. The project<br />

based on the tourism promotion of the historic Répce area<br />

was able to inspire the result, which will provide opportunities<br />

for further, well-definable, clearly positioned cooperation in<br />

the next development period.<br />

Co-operating partners<br />

Gemeinde Unterrabnitz-Schwendgraben<br />

Verein zur Förderung der Burg Lockenhaus und der Region<br />

Felsô-Répcementi Területfejlesztési Társulás<br />

Selbstverwaltung der Stadt Csepreg<br />

Selbstverwaltung der Stadt Répcelak<br />

Selbstverwaltung der Stadt Kapuvár<br />

48

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