Nutzung von Kommunikationsinstrumenten - guidle

Frage 1: Immobilien
Immobilien 1 Immobilien 2 Immobilien 3 Immobilien 4 Immobilien 5 Total
Internet 0 9 7 9 7 32
Imagebroschüren 9 2 5 6 5 27
Messen 9 1 4 6 3 23
Zeitungen 6 0 7 1 6 20
Zeitschriften 3 5 6 1 3 18
Flyer 3 2 1 7 3 16
Veranstaltungen/Events 1 3 6 1 2 13
Magazine 1 4 5 0 2 12
Investitionshandbücher 0 5 5 1 0 11
Plakate 0 3 0 3 5 11
Tagungen/Kongresse 1 3 3 2 0 9
Direktwerbung 3 2 0 0 3 8
Gedruckter Newsletter 0 3 2 0 0 5
CD-ROMs 0 1 1 0 2 4
Willk.-/Dankesschreiben 0 0 1 3 0 4
Kinospots 0 0 0 0 3 3
e-Newsletter 0 0 0 2 0 2
Webclips 0 1 0 0 0 1
Radiospots 0 0 0 0 0 0
Fersehspots 0 0 0 0 0 0
Frage 1: Total
Total
Internet 3 8 3 9 9 6 9 6 9 0 9 9 7 9 9 9 9 9 9 8 9 9 9 9 6 9 9 9 9 9 9 9 0 9 7 9 7 286
Willk.-/Dankesschreiben 8 3 6 5 6 6 6 9 6 9 7 2 3 6 6 9 9 6 8 9 7 6 0 9 6 9 9 6 9 9 7 9 0 0 1 3 0 219
Imagebroschüren 6 9 0 9 9 9 3 6 0 3 6 3 2 5 3 9 9 6 3 8 9 9 8 9 6 4 7 9 9 0 7 0 9 2 5 6 5 212
Veranstaltungen/Events 3 1 0 8 6 3 3 6 6 3 7 3 6 3 5 9 8 6 5 8 9 8 6 9 6 6 6 6 7 3 7 3 1 3 6 1 2 188
Zeitungen 3 3 3 5 6 6 9 3 3 3 3 1 6 4 7 6 0 6 0 6 1 5 0 0 3 0 9 1 9 2 7 6 6 0 7 1 6 146
Flyer 3 9 0 4 6 3 0 3 3 3 3 3 3 3 4 0 0 0 3 6 0 6 3 6 6 9 7 1 3 0 7 0 3 2 1 7 3 123
Messen 0 1 6 6 3 3 3 3 2 0 2 3 1 0 5 0 3 3 6 2 5 0 3 3 6 4 3 1 5 0 5 4 9 1 4 6 3 114
Gedruckter Newsletter 0 1 0 1 0 6 0 9 0 3 7 0 7 2 5 0 0 6 0 7 3 8 9 0 3 9 6 1 0 0 0 9 0 3 2 0 0 107
e-Newsletter 1 1 0 6 7 3 0 0 0 3 3 0 0 0 2 3 0 0 0 3 8 0 3 9 3 9 9 6 1 9 7 9 0 0 0 2 0 107
Tagungen/Kongresse 0 0 1 1 6 3 3 3 2 0 5 0 4 0 3 6 6 6 3 3 4 6 1 6 3 4 6 6 5 0 0 0 1 3 3 2 0 105
Zeitschriften 2 2 0 5 6 6 0 0 2 0 2 0 3 0 6 6 0 3 0 6 1 3 3 3 3 3 5 0 4 2 7 0 3 5 6 1 3 101
Investitionshandbücher 1 0 0 0 0 0 0 6 2 0 1 1 1 0 2 0 9 3 0 1 5 5 8 9 3 5 5 5 2 0 0 0 0 5 5 1 0 85
Magazine 1 3 0 5 6 0 0 0 0 0 2 0 4 0 3 0 3 2 4 3 1 3 0 6 3 9 3 0 3 0 0 0 1 4 5 0 2 76
Plakate 0 3 0 2 6 3 0 0 3 3 3 3 3 0 7 3 0 6 0 6 0 0 0 0 3 0 3 1 5 0 0 0 0 3 0 3 5 74
Webclips 4 0 0 1 3 0 0 3 1 0 8 0 3 0 0 0 3 3 0 0 7 0 0 0 3 9 8 6 0 0 7 0 0 1 0 0 0 70
CD-ROMs 0 0 0 1 6 0 0 0 1 0 4 2 1 0 3 0 0 0 0 6 9 8 6 3 3 6 3 0 3 0 0 0 0 1 1 0 2 69
Direktwerbung 0 0 0 0 3 3 0 0 6 3 4 0 0 0 2 0 0 0 0 1 9 0 1 3 3 0 7 9 4 0 0 0 3 2 0 0 3 66
Radiospots 0 0 0 1 3 0 0 0 1 3 0 0 6 0 1 0 0 0 0 3 0 0 0 0 0 0 3 0 0 0 0 0 0 0 0 0 0 21
Kinospots 0 0 0 0 0 0 0 0 0 0 6 0 2 0 0 0 0 0 0 0 0 0 0 0 0 0 1 0 0 0 0 3 0 0 0 0 3 15
Fersehspots 0 0 0 0 6 0 0 0 1 0 0 0 0 0 0 0 0 2 0 1 0 0 0 0 0 0 1 0 3 0 0 0 0 0 0 0 0 14
87