The Stakeholder Engagement Manual Volume 2 - AccountAbility

Camelot's Performance Reporting
STAGE 5
The acid test of reporting back to stakeholders and to wider society is whether the organisation
refl ects an adequate response to material issues surfaced by the engagement processes.
However, the principle of responsiveness does not require that the reporting organisation
agrees or complies with all stakeholder concerns and interests, but that it has responded
coherently and consistently to them. Thus an adequate response should include
acknowledgement of the key concerns, a prioritisation of issues (including how this was
determined), what has taken place since the dialogue, benchmarks, and next steps within a
fi xed timeframe.
The “Our Performance ” Section of Camelot’s Social Report 2004 focuses on the extent to which the company is delivering on the
expectations of the eight stakeholder groups that Camelot has identifi ed, and on what Camelot has committed to doing in the future.
Against each stakeholder group, it reports on:
- Camelot’s vision for the relationship with these stakeholders;
- the progress made on the commitments from the previous year;
- the performance against relevant key indicators and targets. Indicators are consistent year on year to show trends over time;
- details of any consultation undertaken in 2003/2004, the issues stakeholders have raised, and Camelot’s responses;
- commitments for the next year.
There are various guidelines on reporting. The most recognised internationally
are the Global Reporting Initiative Sustainability Reporting Guidelines
(www.globalreporting.org), which – together with various guidance documents
and technical protocols – provide extensive guidance to reporting processes,
including on principles and indicators for reporting. Th e GRI itself involves an
extensive, global multi-stakeholder process contributes to the ongoing revision
of the GRI Guidelines.
A primary goal of reporting is to contribute to an ongoing stakeholder dialogue. Reports
alone provide little value if they fail to inform stakeholders or support a dialogue that infl uences
the decisions and behaviour of both the reporting organisation and its stakeholders. However,
GRI clearly recognises that the engagement process neither begins nor ends with the
publication of a sustainability report.
Taken from the “GRI Sustainability Reporting Guidelines” 2002
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