The Stakeholder Engagement Manual Volume 2 - AccountAbility

P10: CREATING AN ISSUE FOCUSED PLAN FOR STAKEHOLDER ENGAGEMENT
STAGE 2
BACKGROUND
Th e information you have collected in previous stages, as well as the preliminary
decisions and prioritisations you have made now provide the basis for developing
a plan of objectives for further developments.
Th is plan will provide you with an overview of the diff erent stakeholders that
you are considering to engage on an issue, and will help you to decide on specifi c
approaches in Stage 4.
SUGGESTED METHODOLOGY M10:
CREATING AN ISSUE FOCUSED PLAN
This step is primarily a summary of selected outputs from previous steps which will
be particularly useful during the subsequent process of capacity building, and when
deciding on a specifi c method of engagement. Th e Template summarises:
• Fill in one of the summary templates for each of the issues that you consider
engaging on.
• Consider previously researched examples, the best-practice standards and
the maturity of an issue when reviewing the strategic engagement objectives
for engagement on an issue that you set in Stage 1. If you change the strategic
engagement matrix, remember to also change it in the Template 3, the
‘objective, issue and stakeholder matrix’.
• Enter the diff erent stakeholder groups that you want to engage with on an
issue and allocate the diff erent stakeholder representatives. Refer to the
summary table of diff erent levels of engagement (p60), when capturing
the current level of engagement, as well as the target level for engagement.
Add additional rows if necessary.
THE PRACTITIONER'S HANDBOOK ON STAKEHOLDER ENGAGEMENT | 75