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Connecting the nation. and Beyond. - ChartNexus

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Plaza Alam Sentral<br />

With 91% occupancy on a lettable area of more than 430,000<br />

sq. ft. <strong>and</strong> ever growing visitor numbers, Plaza Alam Sentral<br />

is dedicated to providing a compelling retail experience for<br />

consumers in Shah Alam <strong>and</strong> <strong>the</strong> south of <strong>the</strong> Klang Valley,<br />

including Petaling Jaya, Subang, Puchong <strong>and</strong> Klang.<br />

Despite intense competition from nearby shopping malls,<br />

Plaza Alam Sentral remains Shah Alam’s favourite shopping<br />

desti<strong>nation</strong>. Its appeal lies in its mix of tenants <strong>and</strong> its wide variety<br />

of specialised products ranging from telecommunications <strong>and</strong><br />

computers to textiles, books, <strong>and</strong> televised entertainment – not<br />

to mention its array of food <strong>and</strong> beverages outlets.<br />

Vigorous marketing <strong>and</strong> promotion combined with frequent<br />

events <strong>and</strong> exhibitions have made Plaza Alam Sentral a centre<br />

for family fun <strong>and</strong> a popular weekend desti<strong>nation</strong> – pushing up<br />

visitor numbers every year.<br />

Plaza Alam Sentral - Interior<br />

The management team is now focusing on fur<strong>the</strong>r improving<br />

<strong>the</strong> retail mix by attracting more locally renowned br<strong>and</strong>s <strong>and</strong><br />

targeting shoppers with higher purchasing power. The team also<br />

aims to boost <strong>the</strong> mall’s income stream by balancing store sizes<br />

<strong>and</strong> sales revenue.<br />

Sooka Sentral And 1 Sentral Offi ce<br />

These buildings, of which <strong>the</strong> descriptions were explained<br />

earlier under completed developments within Kuala Lumpur<br />

Sentral, are enjoying full occupancy. Sooka Sentral, owned by<br />

MRCB, has attracted new tenants like Clark Hatch <strong>and</strong> Irish<strong>the</strong>med<br />

Malone’s Restaurant, providing added variety which<br />

serves <strong>the</strong> Kuala Lumpur Sentral community well. 1 Sentral,<br />

which was sold to Lembaga Tabung Haji is a sale <strong>and</strong> leaseback<br />

with rental guarantee which has consistently maintained a near<br />

100% occupancy.<br />

Sooka Sentral - Gym<br />

/ MRCB laporan tahunan 2011 / 81

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