special - Alu-web.de
special - Alu-web.de
special - Alu-web.de
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S P E CIAL<br />
ALUMINIUM MIDDL E EAST<br />
single lost time inci<strong>de</strong>nt in 2012. This commitment<br />
is also clear in how the company is seeking<br />
to <strong>de</strong>velop a sustainable business which<br />
minimises its impact on the environment.<br />
Emal has invested more than USD700 million<br />
in state-of-the-art technologies in Phase I for<br />
reducing emissions.<br />
The company not only complies with all<br />
applicable local environmental legislation,<br />
but is also committed to the more stringent<br />
European standards. Fluori<strong>de</strong> emissions at<br />
the Al Taweelah smelter are below the IPPC<br />
standard. In or<strong>de</strong>r to reinforce this commitment,<br />
Emal also goes beyond what is legally<br />
required by un<strong>de</strong>rtaking additional voluntary<br />
initiatives. One such scheme is the monitoring<br />
of the sea water temperature around the<br />
smelter to ensure that there is no impact on<br />
the marine environment.<br />
<strong>Alu</strong>minium market<br />
World aluminium <strong>de</strong>mand is forecast to increase<br />
by 6% year-on-year over ten years.<br />
Current annual <strong>de</strong>mand for aluminium is 40<br />
million tonnes, this is estimated to reach over<br />
70 million tonnes by the year 2020. Total<br />
production at Emal in 2011 was 750,000<br />
tonnes which will increase to 800,000 tonnes<br />
in 2013. Once Phase II is completed annual<br />
production will almost double to 1.3 million<br />
tonnes ensuring Emal is well placed to meet<br />
future <strong>de</strong>mand for aluminium: internationally,<br />
regionally and locally.<br />
While Emal’s reach is a global one – over<br />
80% of the company’s production is <strong>de</strong>livered<br />
to the markets in Europe, Asia and the Americas<br />
– the company also has its eyes fixed on<br />
markets closer to home. The market within<br />
the region is also set to grow in the future.<br />
Between them Emal and Dubal sell about<br />
250,000 tonnes of aluminium in the Middle<br />
East and North Africa Region (Mena). Both<br />
companies have 100% of market share in the<br />
UAE and Oman and 90% share in the markets<br />
of Lebanon, Syria, Morocco, Tunisia and<br />
Algeria.<br />
Sales to Mena represented around 15%<br />
of Emal’s total sales in 2012. The vast majority<br />
of sales in the region are within the GCC<br />
(93% of regional sales). Although the Mena<br />
market is relatively small, it remains important<br />
for Emal. It is not a mature market, but<br />
indicators suggest it has the capacity to grow.<br />
One of the projects likely to fuel growth is<br />
the building of the GCC rail network. As a<br />
result, Emal is forecasting a 20% growth of it<br />
sales to the Mena region in 2013.<br />
In the future Emal’s target is to expand the<br />
customer base in the Mena market with the focus<br />
on Turkey as a country of importance, and<br />
with a <strong>special</strong> view on extrusion billets. Total<br />
consumption in Turkey is 750,000 tonnes a<br />
year and Dubal and Emal currently supply a<br />
small fraction of this market.<br />
Emal’s home market remains a priority<br />
objective. Current consumption in the UAE is<br />
just un<strong>de</strong>r 200,000 tonnes a year, the supply<br />
of which is split equally between the UAE’s<br />
two primary smelters – Emal and Dubal. The<br />
quality and value of the aluminium produced<br />
by the two plants means local customers do<br />
not need to source their supply from outsi<strong>de</strong><br />
of the country. The majority of Emal’s downstream<br />
customers in the UAE are involved in<br />
construction, power and oil and gas.<br />
Ma<strong>de</strong> in the United Arab Emirates and<br />
achieving a world reputation in the global<br />
competitive market in such a short period<br />
of time is something on which the company<br />
pri<strong>de</strong>s itself.<br />
■<br />
GLAMA Maschinenbau GmbH<br />
Hornstraße 19 D- 45964 Gladbeck / Germany<br />
phone + 49 (0) 2043 9738 0 fax + 49 (0) 2043 9738 50 email: info@glama.<strong>de</strong><br />
<strong>web</strong>: www.glama.<strong>de</strong>