16.02.2014 Views

A Strategic Approach to the Caravan and Camping Industry 2012

A Strategic Approach to the Caravan and Camping Industry 2012

A Strategic Approach to the Caravan and Camping Industry 2012

SHOW MORE
SHOW LESS

You also want an ePaper? Increase the reach of your titles

YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.

Issues Raised in Consumer Feedback<br />

A review of online user forums was completed in November <strong>and</strong> common comments were grouped <strong>to</strong> identify issues with regards <strong>to</strong> overall quality in key <strong>to</strong>urism regions. The<br />

findings are reported below.<br />

Acceptable st<strong>and</strong>ard Common issue <strong>to</strong> be moni<strong>to</strong>red Issue requires attention<br />

Issue<br />

General site<br />

availability<br />

Peak<br />

dem<strong>and</strong><br />

availability<br />

Quality of<br />

caravan park<br />

facilities<br />

Quality of<br />

caravan park<br />

service<br />

Availability<br />

of low<br />

cost/free<br />

camp<br />

facilities<br />

Northwest<br />

(Broome,<br />

Kununurra)<br />

Coral<br />

Coast<br />

(Exmouth,<br />

Coral Bay)<br />

South West<br />

(Bussel<strong>to</strong>n,<br />

Margaret<br />

River)<br />

Perth<br />

(M<strong>and</strong>urah)<br />

Golden Typical Consumer Feedback<br />

Outback<br />

(Esperance)<br />

<br />

<br />

<br />

<br />

<br />

<br />

“Was in this part of <strong>the</strong> woods in July...having travelled from down south <strong>and</strong> was seriously disappointed in Broome...lack of facilities,<br />

crowded. No vacancy signs everywhere...<strong>and</strong> a general attitude that <strong>to</strong>ok everyone as being a cash cow.” Source www.exploroz.com<br />

“That’s <strong>the</strong> very busiest time of year down here so it gets packed out. Always have people saying <strong>the</strong>y have no where <strong>to</strong> go as <strong>the</strong>y have<br />

not booked <strong>and</strong> <strong>the</strong> campsites (paying ones) are full. ”Source www.tripadvisor.com.au<br />

“My only gripe with <strong>the</strong>m was we couldn't book ahead <strong>and</strong> had <strong>to</strong> queue for a spot. I was about number 20 in <strong>the</strong> queue by 7am but by<br />

9am enough people had left that we got in. Tip if you go peak time is <strong>to</strong> queue very early.” Source www.exploroz.com<br />

“We have been forced <strong>to</strong> drive all <strong>the</strong> way back <strong>to</strong> Perth when we have failed <strong>to</strong> pre book site accommodation.” Source<br />

www.caravannersforum.com<br />

“We underst<strong>and</strong> that it is <strong>the</strong> end of <strong>the</strong> peak season <strong>and</strong> <strong>the</strong> caravan park had probably seen a lot of visi<strong>to</strong>rs, but seriously come on, <strong>the</strong><br />

back end of <strong>the</strong> park is nothing but a dust bowl, <strong>and</strong> <strong>to</strong> charge $45 per night for a site.” Source: www.tripadvisor.com.au<br />

“It is a shame this great location is ruined by horrible staff <strong>and</strong> a <strong>to</strong>tally opaque, non-booking system that applies <strong>to</strong> some guests but not<br />

o<strong>the</strong>rs.” Source www.tripadvisor.com.au<br />

“I actually think <strong>the</strong> local station offering stations stays has put an end <strong>to</strong> <strong>the</strong> free camping area. When we travelled down earlier this<br />

year it was signed as closed <strong>to</strong> camping” Source www.exploroz.com<br />

“Unfortunately this is happening everywhere <strong>the</strong>re is free or cheap camping <strong>and</strong> it will only get worse if a fee is not imposed. No use<br />

blaming o<strong>the</strong>r camp spots that charge a fee for <strong>the</strong> influx of campers in<strong>to</strong> free sites..... Charge a fee <strong>and</strong> it keeps <strong>the</strong> not so friendly<br />

campers out. As said above <strong>and</strong> I agree I would sooner pay a fee <strong>and</strong> have a good regulated camp spot <strong>the</strong>n camp somewhere for free in<br />

an unregulated camp spot.” Source www.exploroz.com<br />

“Many of <strong>the</strong> long-stay, traditional campers are elderly pensioners who travel north for <strong>the</strong> winter. They cannot afford <strong>to</strong> stay at<br />

caravan parks charging anything from $25 a night, so <strong>the</strong>y would not be able <strong>to</strong> go away <strong>and</strong> everyone loses. The present Act <strong>and</strong> <strong>the</strong><br />

new review are designed <strong>to</strong> aid <strong>the</strong> owners of existing caravan parks.” Source www.exploroz.com<br />

Road side<br />

s<strong>to</strong>p/rest<br />

“Have <strong>to</strong> agree <strong>to</strong> <strong>the</strong> majority of <strong>the</strong> rest s<strong>to</strong>ps I have s<strong>to</strong>pped at bins overflowing or <strong>the</strong> crows have had a party. At one location<br />

someone has just discarded a number of damaged tyres <strong>and</strong> <strong>to</strong>ssed <strong>the</strong>m in <strong>the</strong> grass area.” Source www.exploroz.com<br />

area facility<br />

availability<br />

“One of <strong>the</strong> major problems we have though are <strong>the</strong> grubs in our society who litter where ever <strong>the</strong>y are coz <strong>the</strong>ir <strong>to</strong>o lazy or are of low<br />

intelligence <strong>and</strong> do not underst<strong>and</strong> that facilities will not be provided for <strong>the</strong>m <strong>to</strong> abuse, if everybody made sure <strong>to</strong> take <strong>the</strong>ir rubbish<br />

with <strong>the</strong>m, <strong>the</strong>n local councils would not have that extra burden of providing labour <strong>to</strong> clean up <strong>the</strong> sites.” Source www.exploroz.com<br />

Dump point<br />

access<br />

“As water disposal laws continue <strong>to</strong> tighten, dump points – <strong>and</strong> <strong>the</strong>ir correct use – are becoming an increasingly necessary part of life on<br />

<strong>the</strong> road.” Source: caravanworld.com.au<br />

Site tariffs “One thing I've also noticed is that some of <strong>the</strong> accommodation books, even though <strong>the</strong>y're current editions, aren't up <strong>to</strong> date with<br />

costs, ie book stipulates $26 per night for a powered site, but by <strong>the</strong> time we check in it's $29 per night (<strong>and</strong> off season).”<br />

www.exploroz.com<br />

<br />

“<strong>Caravan</strong> parks are expensive, charging 20 or more dollars a night, on a long trip thats expensive, especially if you just want somewhere<br />

legal <strong>to</strong> s<strong>to</strong>p park <strong>and</strong> sleep.” Source www.tripadvisor.com.au<br />

A <strong>Strategic</strong> <strong>Approach</strong> <strong>to</strong> <strong>Caravan</strong> <strong>and</strong> <strong>Camping</strong> Tourism in Western Australia Page 32

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!