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FOI-R--3990--SE_reducerad

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<strong>FOI</strong>-R--<strong>3990</strong>--<strong>SE</strong><br />

Diagram 11: Dynamics of the audience for the biggest television channels 413<br />

In addition, a 2012 television reform introduced digital television platforms.<br />

More and more viewers are now watching IPTV and digital cable television<br />

networks that offer alternative television channels, including in Russian. Media<br />

expert Kęstutis Petrauskis conducted research on television audiences in the<br />

Baltic states in 2013 that showed an audience share for alternative television<br />

channels of more than 23 per cent, and for Russian television channels of almost<br />

16 per cent (see Diagram 12).<br />

413 See TNS, http://www.tns.lt/.<br />

130

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