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FORM 20-F Grupo Casa Saba, S.A.B. de C.V.

FORM 20-F Grupo Casa Saba, S.A.B. de C.V.

FORM 20-F Grupo Casa Saba, S.A.B. de C.V.

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Table of Contents<br />

(3) In Mexico, pharmaceutical products are distributed in pre-packaged doses or units, which may vary in size from year to year.<br />

(4) To calculate U.S. dollar amounts, IMS Health uses a semester average based on the daily interbank rate published by OANDA Corporation (based on data from Banco <strong>de</strong><br />

México, the Mexican Central Bank). The U.S. Dollar rate used for conversion in <strong>20</strong>11 was Ps. 12.40 per U.S.$1.00.<br />

Competition<br />

Pharmaceutical Products<br />

Our primary competitor in the private pharmaceutical distribution business is Nadro, Mexico’s only other national pharmaceutical distributor. According to IMS<br />

Health, A.G. and our estimates, in <strong>20</strong>09, <strong>20</strong>10 and <strong>20</strong>11, <strong>Grupo</strong> <strong>Casa</strong> <strong>Saba</strong> and Nadro together accounted for nearly 50% of prescription and over-the-counter pharmaceutical sales<br />

through private sector wholesale pharmaceutical channels in Mexico (this figure does not inclu<strong>de</strong> the sale of similar and generic products, which if inclu<strong>de</strong>d would increase that<br />

percentage). Our other primary competitor is <strong>Casa</strong> Marzam, S.A. <strong>de</strong> C.V., a large Mexican regional distributor. Our other competitors inclu<strong>de</strong> approximately twelve regional distributors,<br />

some of which own pharmacy chains. We believe that our distribution services are superior to those of the regional distributors due to the speed with which we distribute our products,<br />

as well as the quality, product catalog and value-ad<strong>de</strong>d services that we provi<strong>de</strong>.<br />

In the government pharmaceutical distribution business, government entities acquire products through bidding programs in which wholesalers and laboratories<br />

participate directly. These bidding processes are open to the public and, therefore, we face competition in this division just as we do in the private sector.<br />

Health, Beauty, Consumer Goods, General Merchandise and Other Products<br />

Our competition in the Health, Beauty, Consumer Goods, General Merchandise and Other Products business division is similar to the competition that we face in our<br />

pharmaceutical products distribution business unit. We compete primarily with manufacturers that <strong>de</strong>liver directly to supermarkets, some pharmaceutical chains and with various<br />

regional distributors. In addition, Nadro and other regional wholesalers also distribute health, beauty, consumer goods, general merchandise and other products. This holds true in our<br />

retail pharmacy business as well, in that we compete with other major pharmacy chains that offer similar products.<br />

Our principal competitors in the general merchandise and other products market segment are manufacturers that <strong>de</strong>liver directly to supermarkets and some regional<br />

distributors. We compete directly with many middle and product-specialized wholesalers that distribute to convenience stores, in<strong>de</strong>pen<strong>de</strong>nt grocery stores and “mom and pop”<br />

stores. In terms of the lines that we distribute exclusively, we face no competition from other wholesalers.<br />

Publications<br />

In Mexico, our principal competitors in our publications product line inclu<strong>de</strong>:<br />

●<br />

●<br />

●<br />

Intermex, a company owned by Televisa, which primarily distributes its own publications;<br />

Codyplirsa, which primarily distributes popular magazines nationwi<strong>de</strong>; and<br />

DIMSA, which distributes primarily English-language publications.<br />

Retail Pharmacy<br />

In Mexico, the retail pharmacy market is highly fragmented, with in<strong>de</strong>pen<strong>de</strong>nt pharmacies making up nearly 45% of the total market. As a result, our Farmacias ABC<br />

and Benavi<strong>de</strong>s pharmacies face competition from large pharmacy chains, such as Farmacias Guadalajara, Farmacias <strong>de</strong>l Ahorro, Farmacias Fénix as well as from Wal-Mart supercenters<br />

and smaller players.<br />

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