PAWTUCKET DOWNTOWN DESIGN PLAN FINAL ... - VHB.com

DESIGN Streetscape and Pedestrian Systems
SIGNAGE
GOAL
PROPOSAL
Help people find Main Street
Turnpike signage
The turnpike system includes a simple wayfinding logic for how to get to and
from downtown Pawtucket by using color, signage, and materials.
Signage is an inexpensive way to reinforce natural routes to Main Street. The
PDDP team has developed a signage logic that includes both a full street
replacement sign and a top hat that can be added to existing signs that
have recently been replaced. The city began a signage replacement program
recently that uses clear black signs with strong white letters. This is a nicely
compatible graphic logic that can works well with the turnpike goals. Color
is the key logic for wayfinding through signage-- each turnpike has a specific
color and it helps visitors and residents to know that if they find a color-filled
sign, they are on a route either to or from the core of Main Street.
As one-way segments are transitioned to two-way through street improvement
projects, street signs would be replaced with color-coded versions shown
on the adjacent page. The full replacement signs would be used at key
intersections of major routes. The top-hat type turnpike signage would be used
on existing signs that have already been converted to the new sign types and
in more general locations that signify that a cross street is coming to a turnpike
route.
EXISTING DOWNTOWN
DISTRICT SIGNAGE
108
PDDP DESIGN