Annual Report 2011 - Skanska

”The business plan for 2011–2015 is based onensuring that all four business streams shallgrow while maintaining a strong focus onprofitability.Strategy To focus on its core business in construction and project development. To be an international company, focused on selected home markets. To focus on recruiting, developing and retaining competent employeesand to take steps to achieve increased diversity. To be a leader in identifying and systematically managing risks. To be a leader in the development and construction of green projects. To be an industry leader in sustainable development, particularly inoccupational health and safety, the environment and ethics. To capitalize on urbanization trends and take advantage of the Group’sknow-how and experience as a city builder. To take advantage of financial synergies in the Group by investing thecash flow from construction operations in project development. To take advantage of the cost reduction achieved from coordination ofthe Group’s purchasing. To take advantage of the potential efficiency gains found in greaterindustrialization of the construction process. To act as a responsible member of the community in all our operations.Skanska Annual Report 2011 Mission, vision and strategy 7