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west bengal iMPleMentation anD use of ussD service for service Data uPDate on Mcts 60 | MAkING A Difference : Good, Replicable and Innovative Practices
ProbleM stateMent Earlier MCTS data was being updated by DEOs posted at the block level. Uploading the data from the farthest blocks with poor internet connectivity is a major challenge resulting in huge backlog of data. As a result, the work plan generated by the MCTS system was outdated and not relevant. PrograMMe DescriPtion USSD (Unstructured Supplementary Service Data) is a GSM technology that makes communication interactive and easy to use. It can be accessed from any simple GSM mobile phone, with no special application requirements on the handset. USSD messages are up to 160 alphanumeric characters in length in English and about 70 characters in length in the local language. The USSD application designed for MCTS is user-friendly. The application can be easily handled by any healthworkers (ANMs)/users having basic functional knowledge of mobile and registered on MCTS Portal and USSD gateway of NIC. Also no internet connectivity is required for the data updation through USSD. Area and population covered As per Census 2011, USSD services have been implemented in rural areas of West Bengal with a population coverage of 6,21,83,113. Service delivery details of the registered beneficiaries (pregnant women and children) are being updated on the MCTS portal through USSD platform on near real-time basis by registered health service providers (ANMs). The benefits of USSD are as follows: • Reduces time lag/delay in data updates on MCTS Portal. • Improves data quality and ownership. • Ensures better monitoring and micro-planning. • Meaningful, readily available work plan for the ANMs. PrograMMe outcoMes Since September, 2014, 97.7% of the registered ANMs have been subscribed on the USSD gateway. Till date 76.4% maternal services and 69% child services have been updated by ANMs. iMPleMenting Partners Ministry of Health and Family Welfare, (GoI). financial investMent There is no cost implication for the State. The cost is borne entirely by the Ministry of Health and Family Welfare, Government of India. scalability Structured monitoring and hand-holding of ANMs alongwith motivation is the key to success. In this regard a few more monitoring reports for blocks and districts may be developed to scale-up the utilisation of USSD service by ANMs. Nationwide 100% USSD implementation would ensure to improve service delivery coverage and quality services to mothers and children. conclusions/lessons learnt It helps in real time data upload which will ensure real-time work plan generation for ANMs, thereby ensuring timely follow up and delivery of services. The State is facing the following issues regarding USSD implementation: • Works currently only on AIRTEL/TATA(GSM)/BSNL/ Idea/Vodafone SIM ( prepaid or post- paid). • ANMs with BSNL connections are having difficulty in updating of data through USSD. Contact Programme Officer, NHM, West Bengal Phone No.: 9830630742 Email: ponrhmwbhealth@gmail.com 97.7% of the registered ANMs have been subscribed on USSD gateway. 76.4% maternal services and 69% child services have been updated by ANMs
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InTrOdUCTIOn healTh SySTeMS STrenGT
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Introdu Ministry of Health and Fami
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Health Stren
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JharkhanD strengthening rMnch+a suP
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quality assurance in Public health
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EmErging initiativEs RMNCH+A
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guJarat EFFECtivE DEvEloPmEnt Partn
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KErala nEwborn sCrEEning ProgrammE
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maHarasHtra maHila arogYa abHiYan P
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tamil naDu mEnstrual HYgiEnE Progra
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Jammu anD KasHmir EviDEnCE-basED bu
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EmErging initiativEs Human Resource
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JHarKHanD mis For malnutrition trEa
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EmErging initiativEs Disease Contro
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NATIONAL HEALTH MISSION PunJab mala
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EmErging initiativEs QUALITY ASSURA
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uttar PraDEsH qualitY assuranCE in
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anDHra PraDEsH E-uPHC ProblEm statE
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CHHattisgarH PartnErsHiP witH EKam
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HimaCHal PraDEsH augmEnting rEnal C
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wEst bEngal Fair PriCE raDiologY Di
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EmErging initiativEs Health Insuran
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